Experian is announcing its “3 ‘I’s guide” to help businesses prepare for GDPR, with some practical steps to help avoid fines when the consumer data protection laws come in place om 25th May 2018.

Specialist insurer Hiscox has launched a new UK website – designed and built by Amaze, the leading digital marketing, technology and commerce agency, in partnership with Drupal specialists CTI Digital.

Wimbledon is over, but the impact of brand sponsorships is ongoing, with new stats showing the social media impact the renowned sporting event has on brands.

Amazon is the UK’s most trusted retailer, followed by Tesco, Sainsbury’s, Boots, and M&S, according to new research.

BBC.com and The Wall Street Journal are among the first first premium publishers to use Smartology’s new programmatic ad platform that uses ‘semantic matching’.

Keith Weed, Unilever’s Chief marketing officer, has outlined ways for brands to avoid appearing next to inappropriate content online.

Creative management platform for digital advertising Celtra received a $15 million investment round led by Unilever Ventures and WPP.

The world-famous Edinburgh Hogmanay Festival, previously voted one of the ‘Top 100 things to do before you die’ by the Discovery Channel, is getting a new brand to celebrate the event’s 25th anniversary.

Video ads can last longer than 90 seconds, provided they are engaging, according to a new report that aims to dispel some popular video ad myths.

Native advertising is playing a bigger role in mobile marketing. Oliver Gold, UK Managing Director, YOC, looks at how AR will evolve and play a bigger role in native, especially video, as well as Location based data and digital to physical conversion tracking.