Mobile payment users worldwide surpass 1 trillion amid pandemic
Last year, for the first time, total mobile payment users worldwide (those who had made a purchase at least once in the prior six months) surpassed 1 trillion.
Mobile
IPA report: UK marketing budgets grow for the first time since start of pandemic
Total marketing budgets across the UK increased for the first time since Q4 2019, rising by a net balance of 6% across surveyed companies, according to new data.
Carrefour rewards Fortnite players for (virtual) healthy eating
Carrefour has teamed up with Fortnite to launch Healthy Map, a level within the game that allows players to regain life only by eating healthy.
Influencer commerce firm rewardStyle rebrands LikeToKnow shopping app as LTK
Influencer content monetisation technology platform rewardStyle, and its LIKEtoKNOW.it shopping app are rebranding to become LTK.
Food and grocery delivery apps continue to soar as lockdown eases
Despite lockdown restrictions being lifted worldwide, food and grocery delivery app use is still on the rise, according to new research.
Food and grocery delivery app downloads ‘grew 33% globally during pandemic’
The global pandemic sparked a huge rise in food and delivery apps across the world with over half a billion new downloads since March 2020, according to new research.
Top tips: Reinventing the customer journey with technology
Tom Acland, CEO at 3DEXCITE, looks at how businesses can use technology such as AR/VR to transform the customer journey.
Ecommerce apps: Mixing gaming and shopping boosts monetisation for big brands
Brands are finding that in-app gaming experiences are a successful form of monetisation, according to new research.
How APIs are aiding the healthcare industry in the 21st century
The pandemic has accelerated digital transformation initiatives in the health and wellness industry, via apps and wearable devices which are at the forefront of innovation. Asanka Abeysinghe, Chief Technology Evangelist at WSO2, discusses how new technologies are aiding the healthcare industries with new innovative ways of using data and other physical technologies.
Pub app downloads soar as Brits mark the start of lockdown easing
There has been a surge in pub app downloads since the roadmap out of lockdown was announced, with Greene King, Harvester and Wetherspoon seeing considerable increases in downloads, according to new research.