Native ad platform Taboola has struck a partnership with ad verification platform Integral Ad Science (IAS) to introduce an industry-first pre-bid brand safety technology for performance advertisers.

Three-fifths of Brits ignore their smartphones’ voice assistants, but in-car offers a growth opportunity for voice, according to new research.

YouTube is facing a major lawsuit over its alleged tracking of children under age 13 in the UK.

Twinings, McCain and Mars are among the top FMCG product innovators in the UK, with Brits proving they are more adventurous in sampling brand new products than the rest of Europe, according to new research.

51% of holiday shoppers plan to shop with local businesses during the 2020 holiday period, with 48% turning to marketplaces for inspiration.

Gameloft for brands and Kinder have launched Applaydu, a new mobile app which brings Kinder toys to life through augmented reality in a fun world of discovering and imagination.

As COVID-19 continues to disrupt the customer relationship, TikTok provides an engaging platform to reconnect with a new generation of customers. Arnaud Marro, Head of Social Media Advertising at Artefact, explores the rapid growth of the video sharing app.

By 2023, 65% of the world’s population will have its personal data covered under modern privacy regulations, up from 10% in 2020, according to a new report.

How can grocery brands plan for ‘business as unusual’ for the next 6-12 months in a rapidly changing and uncertain environment? A new white paper looks at how purchasing has changed across channels and how value and localism have become more important to consumers.

Tesco is to start trialling home deliveries by drone, dispatching smaller grocery items to customers within 30 minutes of ordering.