A year-long research project involving Unilever, Nestlé, i2c, Nielsen, Nectar and the IAB UK has revealed the degree to which online display ads drive sales of popular household brands both in-store and online.
In part two of a two-part series, Mark Blair, VP of EMEA at Brightcove, reveals four reasons why your business should embrace live streaming video for internal communications and how your business can benefit from it.
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