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Day: February 5, 2015

BT buys EE for £12.5bn to create communications giant

February 5, 2015

BT has bought the UK’s largest mobile operator EE for £12.5bn as the telecoms firm expands into the lucrative ‘quad play’ sector to take on Sky.

Mobile broadband, Europe, retail, UK

Twitter promoted tweets to appear on other websites

February 5, 2015

Twitter will show its paid-for promoted tweets across the internet, on sites that are not part of the micro-blogging service, with Flipboard and Yahoo Japan the first sites to sign up.

Ads, Social apps, blogging, Japan, Privacy, social media, Twitter, Yahoo

Facebook now tracks users off-site to rival Google ads

February 5, 2015

A new Facebook privacy policy allows the site to track users activity even after the have left it, with all users automatically signed up to it.

Social advertising, analytics, behavioural targeting, Europe, Facebook, Google, Privacy

Can Pinterest succeed as an ad platform?

February 5, 2015

Pinterest has quietly and steadily grown not only its audience but also its business prospects over the past few years. As Pinterest rolls out its own native advertising unit , market research firm ComScore looks at how the social scrapbooking site can compete with the likes of Facebook and Twitter as a viable ad option … [Read more…]

Uncategorized advertising, Amazon, brands, comScore, content

Facebook urges UK users to register to vote

February 5, 2015

Facebook is prompting its users to register to vote on Thursday, in conjunction with the Electoral Commission, marking the company’s first intervention into British electoral politics.

Regulation, Social Europe, Facebook, government, India, UK

Google and Uber to become rivals?

February 5, 2015

Google is developing its own car-sharing app, while Uber is building its own self-driving cars, setting the two partner companies on a potential collision course.

Mobile, News Google, technology, Travel, Uber

Micromax overtakes Samsung in India smartphone sales

February 5, 2015

Samsung has been overtaken as the largest seller of smartphones in India by local budget brand Micromax for the first time, according to new research.

Mobile China, global, India, local, Samsung

Gmail lets users send cash in emails

February 5, 2015

Google is launching a new feature in the UK that lets Gmail users send money to friends and family over email.

News email, Google, UK

Facebook selling fewer ads at higher prices- report

February 5, 2015

Facebook is now serving 65% fewer ads, but the average cost per ad is 335% higher, compared to the same period in previous year, according to a news report.

Ads, Social advertising, Facebook, marketing

Google banned 524 million ‘bad ads’ in 2014

February 5, 2015

Google disabled more than 524 million bad ads and banned more than 214,000 advertisers in 2014, as the internet giant aims to increase the quality of its platforms for advertisers and consumers.

Ads, Search advertising, AOL, Google, infographic, security
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