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India

Google makes huge $10bn investment in ‘digital India’

July 14, 2020
Google makes huge $10bn investment in 'digital India'
Google makes huge $10bn investment in 'digital India'

Google has announced plans to invest $10 billion in India over the next five to seven years to “accelerate digitisation” in the country, as tech giants increasingly look to the huge market as a hub for growth.

Ads advertising, Google, India

Facebook takes 10% stake in India’s biggest mobile network Jio

April 24, 2020
Facebook takes 10% stake in India’s biggest mobile network Jio
Facebook takes 10% stake in India’s biggest mobile network Jio

Facebook has unveiled a huge investment in Indian telecoms giant Reliance Jio, as the firm looks to expand across the country.

Mobile Facebook, India, mobile internet

Guest comment: Why the Gender Pay Gap doesn’t exist for a new generation of female freelancers

March 23, 2020
Guest comment: Why the Gender Pay Gap doesn’t exist for a new generation of female freelancers
Guest comment: Why the Gender Pay Gap doesn’t exist for a new generation of female freelancers

The gender pay gap in the UK has grown for the first time in six years, but the freelancing sector is bucking the trend. Gali Arnon, CMO at Fiverr, looks at why there is such a dramatic difference between the attitudes of UK businesses in fair pay for women, and that of the freelance platform.

Ads analytics, digital marketing, global, India, marketing

The most read about women online: Greta Thunberg, Angela Merkel and Megan Rapinoe top list

March 3, 2020

Ahead of International Women’s Day, Taboola conducted a global analysis of more than 100 women who made the headlines in 2019.

Content, Search Entertainment, Germany, global, India, Spain

Global IT trends for 2020: Self teaching and AI boosting staff skills

January 24, 2020
Global IT trends for 2020: Self teaching and AI boosting staff skills
Global IT trends for 2020: Self teaching and AI boosting staff skills

French start-up CodinGame officially published its annual report on the profession of developer after questioning over 20, 000 coding staff in 120 countries. For the third year running, the company profiled their developer community asking interviewees about their daily workload, their habits and other aspects of their profession. Discover the results of this large-scale study that analyses the profession of developer.

Ads content, France, Germany, global, India

Amazon partners with Indian retail giant Future Retail to take on FlipKart

January 8, 2020

Amazon is working with Future Retail to expand the Indian retail chain online and take on rival FlipKart.

E-commerce, E-commerce and E-retailing, India Amazon, India, retail

Mobile-only marketing: the millennial goldmine?

November 29, 2019
Mobile-only marketing: the millennial goldmine?
Mobile-only marketing: the millennial goldmine?

Mobile only publishers could represent a goldmine for brands targeting younger, more digitally native audiences. Jules Bazley, Regional Vice President, CJ Affiliate, looks at how affiliate marketers are more than just traffic drivers.

Mobile brands, global, Google, India, Italy

Interest in UK tech jobs plunges as Europe prospers

November 22, 2019
Recruitment trends: Media and comms hiring spiked in October
Recruitment trends: Media and comms hiring spiked in October

Interest in UK tech jobs has fallen while the rest of Europe has seen searches surge, while US-based jobseekers are falling out of love with the UK tech scene as they increasingly look for work in mainland Europe, according to new research.

Ads Europe, global, India, technology, UK

Snapchat opens ‘Lens Studio’ to creators

August 28, 2019

Lens Studio has so far seen over 500,000 Lenses created for the app by amateurs and experts alike, and the new updates mean it is even more accessible, user friendly and innovative. Six innovative new features on Lens Studio include skeletal tracking, which will allow creators to make lenses that go beyond the face and … [Read more…]

Ads, Mobile France, Germany, images, India, Italy

Pulicis buys Rauxa to boost data creativity for clients

August 21, 2019

Marketing agency Rauxa has been acquired by Publicis Groupe, as the French ad giant continues on its data marketing buying spree.

Ads agencies, brands, CRM, global, India
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