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digital trends

Top 5 customer service tech trends for 2020

March 5, 2020
Top 5 customer service tech trends for 2020
Top 5 customer service tech trends for 2020

Research firm Gartner has revealed five emerging trends in technology adoption and where service organizations are getting the most return on investments (ROI) today.

Ads Amazon, analytics, brands, content, digital trends

Brands focused on customer experience ‘3 times more likely to exceed business goals’

February 27, 2020
Brands focused on customer experience ‘3 times more likely to exceed business goals’
Brands focused on customer experience ‘3 times more likely to exceed business goals’

Focusing on customer experience directly leads to higher business growth, according to new research.

Ads advertising, brands, digital trends, ecommerce, Europe

More games, less travel: How the Coronavirus is transforming mobile app behaviour

February 20, 2020
More games, less travel: How the Coronavirus is transforming mobile app behaviour
More games, less travel: How the Coronavirus is transforming mobile app behaviour

As the coronavirus continues to send tremors through the business and travel sectors globally, new data has shown a major drop in downloads, bookings and revenue on travel apps following the outbreak.

Mobile apps, Asia Pacific, digital trends, global, mobile marketing

Advertisers vs. marketers: Mixed priorities ‘costing customer loyalty’

June 17, 2019

On the first day of Cannes Lions, Adobe has revealed a distinctly different set of priorities for advertising and marketing professionals, which is resulting in a fragmented and inconsistent brand experience.

Ads, Content, News advertising, analytics, brands, content, digital trends

Walled gardens ‘are marketer’s biggest peeve’

March 19, 2019

Walled data silos are marketers ‘number one headache’, while more than one-third (36%) of brands now use AI to better serve customers, according to a new report looking into digital ad trends.

Ads, News advertising, agencies, Australia, brands, digital trends

Top tips: Five digital trends to watch in 2019

January 29, 2019
5 reasons why major businesses are adopting agile across their organisation
5 reasons why major businesses are adopting agile across their organisation

Louis Georgiou, Managing Director at digital product and services consultancy Code Computerlove, shares his prediction of five digital trends to watch in 2019.

Ads, Content, Mobile, News, Social, Video agencies, brands, content, demographics, digital trends

Industry’s most important digital trends: Chatbots, mobile payments and voice assistants

October 3, 2018

Chatbots are still at the top spot as the digital trend considered most important for organisations to embrace in the coming months, according to a new survey.

Ads, Content, Mobile, Social, Video apps, CRM, digital trends, marketing, technology

Switzerland digital trends: More than half of social network users on Instagram

August 3, 2018

While Facebook remains the most popular social network, Instagram is enjoying strong growth, according to new research.

Social agencies, content, digital trends, Facebook, government

Marketers ‘too optimistic on digital strategies being fit for purpose’

February 28, 2018

Senior marketers in large organisations are setting unrealistic expectations for their company’s ability to execute on digital strategies, according to new research.

Ads brands, content, digital trends, global, marketing

Firms that prioritise customer experience ‘significantly outperform competitors’

February 21, 2018

Businesses that prioritise customer experience significantly outperform competitors, with half expecting to adopt AI customer experience by the end of 2018, according to new research.

Ads, Content, Mobile, News, Social analytics, brands, content, digital trends, marketing
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