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Social

Pinterest rolls out more shopping and AR features

June 15, 2021

Pinterest is rolling out its shopping list feature to more countries, letting people shop directly from pins and boards, in addition to offering real-world inspiration using the integrated Lens camera feature.

E-commerce, Social

AR and VR: New Facebook report outlines future opportunities for next gen tech

June 8, 2021

Facebook has published a new, 28-page report on how AR and VR is evolving, and where it’s headed, in terms of consumer interest, future applications, utility, and more.

Social social media

Pinterest campaign inspires post-pandemic lifestyles

June 8, 2021
Pinterest campaign inspires post-pandemic lifestyles
Pinterest campaign inspires post-pandemic lifestyles

Pinterest has unveiled a new brand campaign, just as people are re-evaluating their post-pandemic lives and how they will spend their time.

Social social media

Twitter Spaces: audio chat tool opens new opportunities for brands

June 8, 2021
Twitter Spaces: audio chat tool opens new opportunities for brands
Twitter Spaces: audio chat tool opens new opportunities for brands

Twitter describes Spaces as a “place to come together, built around the voices of the people using Twitter, your Twitter community”. Like Clubhouse, they allow people to gather with a person or a group for conversations.

Social, Uncategorized social media

Twitter planning ‘Blue’ £2.49 subscription service

June 1, 2021
Twitter planning 'Blue' £2.49 subscription service
Twitter planning 'Blue' £2.49 subscription service

Twitter is planning a new subscription service which has started being listed on app stores, in an indication that the social media giant is preparing to trial the offering soon.

Social social media

Top marketing tips: Decoding culture to harness the power of online communities

May 18, 2021

Online communities have become a more powerful global cultural force than ever. But how can brands participate in these conversations? Will Cady, Global Director of KarmaLab, Reddit’s in-house creative strategy agency, looks at how brands can best engage with online communities.

Ads, Social social media

Pinterest takes on TikTok with ‘Idea Pins’

May 18, 2021
Pinterest takes on TikTok with ‘Idea Pins’
Pinterest takes on TikTok with ‘Idea Pins’

Pinterest has launched a video-first feature called “Idea Pins,” aimed at creators who want to tell their stories using video, music and creative editing tools.

Content, Social pinterest, social media

Reddit launches in-house creative strategy agency for advertisers: KarmaLab

May 18, 2021

Online community Reddit has launched its own in-house creative strategy agency, which will provide assistance for businesses looking to tap into Reddit for promotions.

Social

TikTok UK user numbers ‘will surpass 13 million this year’

May 18, 2021
TikTok UK user numbers ‘will surpass 13 million this year’
TikTok UK user numbers ‘will surpass 13 million this year’

Tiktok users to surpass 13 million people, overtaking Pinterest, LinkedIn, and Twitter in terms of share of social network users by 2022, according to new research.

Social social media

Top tips: What it’s really like to launch a brand during a pandemic

May 11, 2021
Top tips: What it’s really like to launch a brand curing a pandemic
Top tips: What it’s really like to launch a brand curing a pandemic

When British audio social network app, WOLF (The World’s Online Festival) launched its rebrand last year, the business had no idea what was about to happen. Just weeks after bringing WOLF to market a global pandemic was declared. However, what could have been deemed disastrous timing, wasn’t. The company’s revenue went up by 300%, exceeding … [Read more…]

Ads, Content, Social
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