Hacking a town: UK ‘Snooper’s Charter’ extends spying powers for Govt.
The UK governemnt has expanded powers in its so-called ‘Snooper’s Charter’, letting police access everyone’s web browsing histories and to hack into phones.
Author: Robin Langford
Snapchat catches Facebook for daily video views
Both Snapchat and Facebook are getting 8 billion daily video views, as the social photo app continues to attract big name brands.
The most effective ad campaigns: Australia and India win at engagement
More than half (55%) of the world’s most impactful campaigns are digital-led, with ‘social causes’ proving to be among the most effective, according to new research.
Microsoft HoloLens ships to developers on March 30
Microsoft HoloLens, the company’s highly anticipated augmented-reality headgear finally has an official ship date: March 30th.
Programmatic basics: Top 3 myths [INFOGRAPHIC]
As programmatic marketing starts to dominate ad buying, do marketers really know how to get the best out of this phenomenon? This final infographic from Eyeota’s ‘Programmatic Basics’ series dispels 3 big myths surrounding programmatic.
Mother’s Day: 60% of searches via mobiles
Almost two thirds (60%) of searches related to Mother’s Day will take place on a mobile phone, according to new research.
Right to reply: Amazon-Morrisons deal shouldn’t be reason to neglect physical stores
This week, Amazon struck a major deal with Morrisons. Terry Hunter, UK Managing Director at major ecommerce player Astound Commerce, believes that although it is important to have a strong online presence as a retailer in 2016, the value of the physical store cannot be forgotten.
Ad block use rises from 18% to 22% in just 3 months
Over two-fifths (22%) of British adults online are currently using ad blocking software – a rise from 18% in October, according to new research.
Facebook Reactions: Advertisers kept in the dark over data…for now
Facebook rolled out its ‘Reactions’ button last week, giving users six new ways to express their emotions at the click of a button- but advertisers are not able to differentiate between and ‘loved-up’ or ‘angry’ consumer on the social network for now.
WhatsApp axes Blackberry support
WhatsApp is dropping support for some older phones, including all BlackBerry models.