Coronavirus hits China ad spending: Total media ad spend cut by 6.2%
Huawei partners News UK for app news service
Telegraph ditches ABC circulation audits to focus on ‘subscribers-first’
Politics over price: 84% of consumers consider company ethics and values before making a purchase
Nearly 15% of job seekers use social media to land a new job
Will IoT and social overtake TV and radio for news consumption?
How millennials (and other demographics) are engaging with print v digital
Often there’s an assumption that older generations favour print while millennials gobble up anything digital. Is this accurate and, if so, how does it influence today’s marketing mix? Ellie Morley-Smith, marketing and communications manager at APS Group looks at how millennials are engaging with print versus digital.