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UK

Hands-free future? Majority of consumers expect voice to go mainstream within 10 years

June 5, 2017

New research from marketing technology company Wiraya, in partnership with YouGov, has revealed that 71% of consumers think voice will be used for one or more daily tasks in 10 years’ time.

Mobile, News, Search brands, demographics, marketing, technology, UK

Trump’s “Covfefe” tweet: top 3 brand reactions

June 1, 2017

Following Trump’s “covfefe” typo brands have jumped on the blunder to drive engagement and amuse the masses. Socialbakers has analysed best reactive tweets from the past 24 hours to see who did it best.

Ads, Content, Social, Viral brands, Twitter, UK

Video viral of the week: Heineken’s “Worlds Apart” film gets 13m views in a month

June 1, 2017

Heineken latest video ad has caused a buzz on sicial media, touted as the ‘ad Pepsi wishes it made’, getting 13 million YouTube videos in a little over a month.

Ads, Content, Video, Viral global, marketing, media, Twitter, UK

UK mortgage giants “failing customers online”

June 1, 2017

Three of the UK’s biggest mortgage providers have hit rock bottom when it comes to online experiences, according to research from financial experience design agency Dock9.

E-commerce technology, UK

Technology trends: Effect of brexit vote on technology consumption

June 1, 2017

Over half (58%) of UK consumers said they are now more likely to shop around following Brexit price increases on tech, with nearly a quarter of those asked (21%) stating they would consider switching allegiance from their usual brand of technology, according to new research.

E-commerce Christmas, Europe, global, technology, UK

Company bosses rank customer experience above sales and marketing

June 1, 2017

UK and US business executives rank customer experience above sales and revenue as the key focus in 2017, according to new research.

Ads analytics, marketing, UK

Election debate: BBC partners Twitter for live streaming

May 31, 2017

The BBC is teaming up with Twitter to livestream five special events in the run-up to the UK general election June 8, including tonight’s 7-way BBC debate.

News, Social, Video BBC, Twitter, UK, video

Nearly half of businesses “will not be ready in time for the GDPR”

May 25, 2017

With just one year to go until the new GDPR data protection rules will come into force, new research from the DMA reveals that nearly half of businesses don’t think they’re going to be ready in time, with a further quarter of companies yet to even start a GDPR plan.

Ads, Content global, marketing, UK

When should children get smartphones? Most parents say 11

May 24, 2017

Most parents believe children should be 11 years or over before they own a smartphone or tablet with internet capability, according to new research.

Mobile, Regulation, Social brands, marketing, smartphones, technology, UK

Video viral of the week: Santander VR wedding stunt

May 24, 2017

Santander UK has helped a customer propose to his girlfriend with the help of virtual reality and Olympic gold medalist Jessica Ennis-Hill.

Ads, Content, Video, Viral media, UK, video
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