Trump threatens to ‘close down’ social media firms amid Twitter row
Donald Trump has threatened to “strongly regulate” or close down social media companies after Twitter flagged two of his tweets to a fact-checking page.
Regulation
UK COVID-19 tracking app ‘not ready for June 1st’
The UK government has confirmed that its smartphone app for tracking people who have been in contact with Covid-19 patients will not be ready for 1 June, when the next stage of the relaxation of lockdown is due to begin.
ASA rules Lord Sugar broke UK ad rules with tweet
Lord Alan Sugar has been found in breach of advertising guidelines, with the UK ad watchdog forcing him to remove a tweet promoting a teeth whitening product.
First look: NHS COVID-19 tracing app put to the test
The UK is currently testing its COVID-19 tracing app on the Isle of Wight, a vital tool to help stem the spread of the virus. But is it effective? Does it stay on in the background? Does it stop false reporting? Technology and message recovery service Reincubate were able to get an early view into … [Read more…]
Covid-19: Broadcasters and content creators urged to improve accessibility of their communications
Broadcasters and content creators have been urged to consider the accessibility of their critical communications following the outbreak of coronavirus.
Burger King ‘plant-based’ Whopper social media ads banned by ASA
Burger King has been forced to stop showing adverts for its new Rebel Whopper burger after the Advertising Standards Authority (ASA) deemed them misleading.
UK Govt to launch contact tracing app to fight Coronavirus spread
The UK government is launching a contact-tracing app to track the spread of coronavirus, letting users self-report if they develop symptom and alert anyone who’s been in their vicinity before the symptoms manifested, in a bid to halt the spread.
Keyword advertising: 60% of content containing COVID-related keywords is brand safe- study
Keyword-based safety strategies are unduly denying brands access to vast viable ad inventories during the Covid-19 pandemic, according to new research.
Just 1 in 4 businesses ‘confident they can last 6 months’
Many businesses are not confident that they will survive the economic impact of the lockdown, according to new research.
Brits think working from home ‘is more than a temporary crisis measure’
Two thirds of UK workers believe working from home will be more common after the Coronavirus crisis.