Consumers losing trust in local businesses due to online errors
Consumers are losing trust in local businesses because of errors and inconsistencies online, according to new research.
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Digital to account for 50% of US $197bn ad investment in 2018
The US ad market is estimated to hit a record $197 billion in revenue in 2018, up 5.5% from last year, according to new research.
Snapchat goes local with ‘Radius Targeting’ for advertisers
Snapchat has launched a major update to its location targeting ad targeting, letting brands target Snap Ads and Filters around a specific location, such as a retail store, university, restaurant, airport, or concert.
Self-driving car kills pedestrian for the first time
An Uber-operated autonomous car struck a pedestrian and killed them in what is thought to be the first death of its kind.
Data Protection Officer: Hiring rush as the GDPR deadline approaches
Data protection vacancies have increased by four times the UK average, with 25% of jobs advertised in 2018, according to new research.
Robot copywriters? Reuters creates AI tool that can write sentences and pitch stories
News agency Reuters has launched Lynx Insight, an AI-powered tool designed to help its journalists create stories, in a move that could also have implications for content marketing.
Top 3 business hubs for start-ups (spoiler: they’re not in London)
Edinburgh ranks well above London as the best place for start-ups and freelancers, followed by Leeds and Manchester, according to new research.
Cryptocurrency payments ‘will be a reality on the high street within two years’
Over a third (35%) of SME owners expect cryptocurrency payments to become a reality on the high street within two years, according to new research.
Video viral of the week: Absolut employees bare all as ‘Vodka with Nothing to Hide’
Vodka brand Absolut has launched a film ‘the vodka with nothing to hide’ to prove ust how transparent things are in Åhus, Sweden and features employees totally in the nude.
Paul’s Boutique takes UK fashion international with cross border commerce tech
Paul’s Boutique partnered with Global-e, the cross-border e-commerce solution provider to help its the number of international orders grow by 56%. International revenue has increased by 40% and now accounts for 50-60% of its weekly revenue.