government Archives

Snapchat forecast to lose users for the first time as redesign takes toll

April 4, 2019

For the first time since its inception, Snapchat’s user base will begin to decline in 2019, according to eMarketer’s latest UK social usage forecast.

Online game tests if you can last as an A&E staff member for a day

March 27, 2019

With A&E waiting times in England reaching the worst level in 15 years and the 4 hour government target to see and dismiss patients now being scrapped, a new interactive game highlights what it’s like to work as an A&E staff member.

Artificial intelligence: Seven ideas receive funding to ensure AI is used in the public interest

March 12, 2019

From combating the spread of misinformation to expanding awareness of the impact of artificial intelligence on society, seven projects shaping the effects that artificial intelligence has on the field of news and information received $750,000 in funding today.

“Iron Net Curtain’: Thousands protest Russia’s new internet restrictions

March 11, 2019

Thousands of people in Moscow and two other Russian cities gathered to march against their government’s new internet restriction laws on Sunday.

Merkle unveils dedicated Northern hub in Edinburgh

February 26, 2019

Ad tech firm Merkle has opened a dedicated Northern hub in Edinburgh, which will service clients in Scotland and the North of England.

UK holders to lose dot EU domain names after Brexit

February 25, 2019

UK-based businesses and people will be unable to hold onto their .eu domains after Brexit, even if there is a Withdrawl Agreement in place, according to new plans outlined by the European Commission.

UK ad spend rises 5.1% as mobile soars

January 28, 2019

The amount spent on advertising in the UK rose 5.1% year-on-year to reach £5.6bn during the third quarter of 2018, according to new data.

WhatsApp fights fake news with message forwarding restrictions

January 22, 2019

WhatsApp is limiting the number of times a message can be forwarded on in a bid to combat the spread of fake news.

IAB UK shakes up team with first ever marketing and partnerships heads

January 22, 2019

IAB UK has employed Rachel Arch as its first Head of Partnerships and Tom Stevens as its first Head of Marketing, signalling a shift in approach for the online advertising industry body.

Is TV the new… TV? How programmatic enables both brand safety and hyper-targeting

December 13, 2018

Thanks to new registration requirements, broadcasters such as Channel 4 are able to offer more and more programmatic inventory. Mike Shaw, VP EMEA at dataxu compares the measurement and brand safety capabilities of traditional and programmatic TV inventory.