Smartphone wars- Apple and Google to own 80% share of global market by 2016
Apple and Google will dominate the smartphone market in coming years, accounting nearly 80% share of the smartphone market by 2016, according to a new report.
Apple and Google will dominate the smartphone market in coming years, accounting nearly 80% share of the smartphone market by 2016, according to a new report.
The Huffington Post UK has launched a brand new content-led marketing campaign showcasing the content on the site and its blogs.
Coca-Cola has marked its 50 millionth Facebook “Like” with a new campaign, drawing upon its social media fan base to identifying simple ways to ‘make the world a happier place’.
Dutch premium beer brand Grolsch has worked with LBi to launch a revamped global web presence grolsch.com, a Facebook hub aimed at joining up Grolsch’s digital and social content designed for sharing across multiple platforms.
Mercedes-Benz Fashion Week in New York has a new portal offering YouTube content for publishers.
This 17 minute video from LEGO provides a prime example of how a brand can engage users with long-form online content, rather than 30 second TV commercials. See why its our video viral of the week below…
Connected devices have become a way of life for many, but shoppers are digitally engaged to varying degrees depending on the products they buy, according to new research from Nielsen.
Ad serving technology firm ADTECH has appointed its former Head of Global CRM Suhela Gremmel to take charge of operations in the UK and Ireland.
Rising food prices are having the greatest impact on global consumer’s choice of grocery purchases, with more than half (52%) stating higher prices are a major influence, according to new research.
The global digital music market is expected to grow at 15 percent annually, reaching nearly USD$22.5 billion by 2017, according to global analyst firm, Ovum.