Blogger engagement service hits 1,000 members
A blogger engagement service which acts as a marketing tool for wide ranging brands is today celebrating its 1000th member sign up, signifying an audience of around five million reached.
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Tumblr to become Yahoo’s native ad server
Yahoo will start to use Tumblr as a native ads server, with the popular blogging platform hosting sponsored content from brands, according to a news report.
Game over: Flappy Bird developer removes app over fame pressure
Mobile gaming phenomenon Flappy Bird has been pulled from the Apple and Google Play app stores, after its Vietnamese creator said its fame “ruins my simple life”- although he has not ruled out a sequel.
Right to reply: Twitter’s huge losses do not mean its business model is broken
Despite seeing $4 billion (£2.45 billion) wiped off Twitter’s value Associate Professor of Strategic Management Sotirios Paroutis at Associate Professor of Strategic Management at Warwick Business School believes the US tech company could still have a bright long-term future.
Twitter hit by $645m loss during 2013
Twitter has posted a net loss of $645m (£396m) for 2013, three months after its flotation on the New York Stock Exchange, as the micro-blogging network struggles to attract new and existing users.
Web spying scandal: Yahoo tops table for govt data requests
Yahoo received the most data requests from the US National Security Agency (NSA) ahead of Google, Microsoft and Facebook, according to new data released this week.
Is guest blogging for SEO dead? Google’s Matt Cutts calls time on ‘spammy practice’
The popular practice of writing guest blog posts in the hope of boosting visibility on search engines has come under fire this week, with Matt Cutts, head of Google’s webspam team, declaring the tactic as ‘done’.
Event report: Poor customer service exposed by ‘anti-social’ brands
Businesses’ poor service levels are being laid bare for all to see by firms who ‘switch off’ social media. These companies are risking their reputation by not joining conversations about their brands and using the networks to their full potential, according to a panel of social experts at a recent roundtable debate.
Yahoo’s buys conference calling firm Rondee
Yahoo has bought conference calling firm Rondee for an unsicloded sum, as the firm continues its buying spree just weeks after snapping up blogging giant Tumblr.
Online advertising trends: Will Tumblr bring a younger audience to Yahoo?
With the industry buzzing about Yahoo!’s recent acquisition of popular blogging network Tumblr, there have been a variety of reasons cited as motivations behind it. New online advertising trends from comScore suggests that brands using Yahoo may be able to target under 24’s in greater numbers after the Tumblr acquisition.