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Apple

Virgin Trains takes on airlines with Apple Wallet m-ticket offering

November 3, 2016

Virgin Train has teamed up with Trainline to become the first operator to give customers the option to add train tickets straight to their Apple Wallet on its west coast route.

E-commerce, Mobile Apple, retail, Travel, UK

Twitter trials ad blocking ‘Reader’ mode on mobiles

November 1, 2016

Twitter is testing a new feature in its ‘Reader’ mode, initially only available for a small number of Apple Safari users, that strips out adverts, navigation links and comments.

Ads, Content, Social advertising, Apple, Twitter

How audience intelligence can boost the luxury market

October 27, 2016

As audience intelligence becomes more sophisticated, how can brands make use the technology to better target customers? This new report from EntSight looks in to how one sector is already seeing the technology make a difference.

E-commerce advertising, Apple, brands, demographics, marketing

End of the wallet? Half of Brits carry less than £5 as cashless takes over

October 26, 2016

More than two in five people (43 per cent) say they keep less hard cash in their pockets than they did two years ago, according to new research.

E-commerce, Mobile Apple, Google, Samsung, security, smartphones

Smartwatch sales fall sharply as consumer interest fades

October 26, 2016

Smartwatch shipments declined by 51.6% year-on-year, suggesting that consumers are not ready for connected timepieces just yet, according to new research.

Mobile Apple, apps, brands, Samsung

End of the road: Apple to axe smart car plans?

October 19, 2016

Apple’s long-rumoured smart car project could be ditched, as hundreds of members of the team working on it have left or been reassigned, according to a news report.

Mobile Apple, smartphones

Who are the world’s most influential social media personalities?

October 18, 2016

With the inexorable rise of online influencers, apple tree communications launches its latest Social Scene report, uncovering those individuals that wield most influence in social channels.

Ads, Content, E-commerce, Mobile, Social Apple, brands, Facebook, France, Germany

Twitter shares dive 20% as Google and Disney back away from bids

October 7, 2016

Twitter’s share price lost a fifth of its value on Thursday after rumours that Google and Disney and are backing down from making a bid for the company.

Social Apple, Google, Microsoft, technology, Twitter

Google takes on Apple with AI-powered ‘Pixel’ phone

October 5, 2016

Google has revealed a new smartphone and a virtual reality (VR) headset it hopes will take on Apple and Samsung.

Mobile Android, Apple, games, Google, Maps

Google takes on Amazon Echo with ‘Home’ living room assistant

October 5, 2016

Google has launched a virtual assistant to rival amazon Echo, letting home users interact with a smart speaker device using voice commands.

Mobile, News, Search Amazon, Apple, brands, Entertainment, Google
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