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Apple

Top YouTube 2016 Christmas ads: John Lewis wins globally (but Sainsbury’s wins Brits’ hearts)

December 6, 2016

John Lewis’s ‘Buster the Boxer’ Christmas ad tops YouTube’s annual festive leaderboard globally – but Sainsbury’s ‘The Greatest Gift’ was most popular with the British audience, according to league tables revealed today.

Ads, Content, Social, Video, Viral Apple, brands, Christmas, content, digital companies

Apple to invest ‘heavily’ in driverless car software

December 5, 2016

Apple has announced plans to invest “heavily” in driverless car software, following years of speculation that the tech giant is eyeing the automotive industry.

Mobile, News Apple, Google

Top Yahoo searches of 2016: Brexit, the Olympics, and Donald Trump

December 2, 2016

Brexit, the Olympics, Euro 2016 and Donald Trump dominate online searches in 2016 in Yahoo’s annual reflection of Britain’s search habits and trends.

News, Search Amazon, Apple, brands, Christmas, games

New mobile app game helps smokers quit

November 28, 2016

A games developer from London has developed a mobile phone game called ‘Cigbreak’ aimed at smokers wanting to kick the habit.

Mobile Apple, apps, games, global, Google

Snooper’s Charter: Controversial bill gives UK govt sweeping web spying powers

November 18, 2016

The Investigatory Powers Bill, nicknamed the Snooper’s Charter, has been passed by Parliament, courting controversy with some privacy campaigners calling it the “most extreme surveillance law ever passed in a democracy”.

News, Regulation agencies, Apple, government, Privacy, security

Christmas shopping trends: UK set for bumper tech spend despite Brexit prices

November 18, 2016

A fifth of all gifts bought this year will be technology related (20%), with the average technology spend across the country on tech gifts will be £267, according to new research.

E-commerce Apple, Christmas, games, marketing, smartphones

Top tips: How to excel at mobile commerce this holiday season

November 16, 2016

The holiday shopping season officially kicks off next month, and brands that don’t have a clearly defined mobile marketing plan to make the most of it will be outpaced quickly by those that do, writes Katie Jansen, Chief Marketing Officer at AppLovin.

Ads, Content, E-commerce, Mobile advertising, Android, Apple, apps, brands

Is Apple working on Snapchat-style smart glasses?

November 15, 2016

Apple is working on a set of smart glasses similar to Snapchat’s newly launched Spectacles, according to news reports.

Mobile, News, Social Android, Apple, Google, images, video

PayPal gives Apple users Siri support

November 11, 2016

PayPal has added Siri support, letting Apple users send and request money using voice commands on iOS.

E-commerce, Mobile Apple, apps, iPad, UK

Top tips: What 8 main chatbot conversations should my brand have?

November 10, 2016

With Facebook and Twitter now offering branded chatbots, how can brands get the most out of AI-powered customer service? Matt Wright, Search Engine Optimisation (SEO) freelancer and Venturebeat contributor, looks at the 8 basic conversations your bot should be well-versed in before meeting your consumers.

Ads, Content agencies, Amazon, Apple, brands, content
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