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Odd news: The 10 weirdest digital stories of 2019

December 20, 2019
Odd news: The 10 weirdest digital stories of 2019
Odd news: The 10 weirdest digital stories of 2019

From deep fakes to mind-reading wristbands, technology took us in some strange directions during 2019. In this special article, we celebrate the 10 weirdest news stories of the year.

Ads, Content, E-commerce, Video, Viral Android, Apple, brands, China, content

The year in review: 16 biggest digital trends of 2019

December 16, 2019
The year in review: 16 biggest digital trends of 2019
The year in review: 16 biggest digital trends of 2019

2019 was another big year for digital marketing, with the rise of TikTok, audio ads going mainstream and Google buying FitBit. This was the year that Uber went public, brands became activists and the world’s biggest game vanished down a black hole. As the digital decade comes to a close, we’ve identified 17 of the biggest trends of the year.

Ads, Content, E-commerce, Mobile, News, Regulation, Search, Social, Video, Viral adspend, advertising, agencies, Amazon, Android

Facebook losing users in Germany and France faster than anticipated

November 26, 2019
Facebook losing users in Germany and France faster than anticipated
Facebook losing users in Germany and France faster than anticipated

Facebook users in France and Germany are leaving the platform even faster than expected, according to new research.

Social agencies, Android, Facebook, France, Germany

Google buys Fitbit for $2.1bn (but vows not to use health data for ads)

November 4, 2019
Google buys Fitbit for $2.1bn (but vows not to use health data for ads)
Google buys Fitbit for $2.1bn (but vows not to use health data for ads)

Google has bought fitness device maker Fitbit for $2.1bn (£1.6bn), but the tech giant is seeking to calm fears by insisting health data will not be used for Google ads.

Ads, Content, Search Android, global, Google, Privacy, security

YouTube launches AR make-up Masthead to brands

October 16, 2019
YouTube launches AR make-up Masthead to brands
YouTube launches AR make-up Masthead to brands

YouTube has launched an augmented reality letting viewers virtually try on makeup while following along with YouTube creators using front-facing smartphone cameras.

Ads, Content, E-commerce, Video Android, Australia, brands, content, UK

Microsoft reveals dual touch screen Surface devices

October 3, 2019

Microsoft has revealed two devices with hinged, dual touch screens, as the electronic giant looks to offer an alternative to ‘foldable phones’.

Ads, Content, Mobile Android, apps, Google, Microsoft, Samsung

Google overtakes Facebook for user app installs (while TikTok rises)

September 26, 2019
Google overtakes Facebook for user app installs (while TikTok rises)
Google overtakes Facebook for user app installs (while TikTok rises)

For the first time Google has surpassed Facebook in the total number of attributed installs, meaning Google Ads has powered more app installs over the 6 month period than Facebook Ads, according to new research.

Ads, Mobile, Search, Social advertising, analytics, Android, Apple, apps

Apple event: Video streaming and gaming platform coming soon

September 11, 2019

Apple has used its annual iPhone launch event to introduce detailed plans for its own streaming and gaming services.

Content, Mobile, Video Amazon, Android, Apple, games, Google

Huawei told it can’t use Google apps on new phones

August 29, 2019

Huawei’s next generation of smartphones will not be able to use Google apps and services under the current US trade ban, Google has said.

Mobile, Regulation Android, apps, Google, government, Maps

App marketing trends: Impressions rise 26% as ‘private programmatic’ soars

August 21, 2019

In-app mobile ad impressions rose 26% over last year as advertisers move to Private marketplaces (PMPs) to buy and sell inventory, according to new research.

Ads, Mobile advertising, Android, apps, brands, global
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