Latest research from PricewaterhouseCoopers show internet advertising spend levels have broken all records. The US internet adspend data shows continued massive switches into online advertising from other media.
Online ad spend in Brazil is set to grow by 39%, according to new data from IAB Brasil’s Indicadores de Mercado.
Twitter has announced that revenue from promoted tweets on mobiles, which were introduced in February, have now overtaken revenue from PCs.
Latin America represents a huge opportunity for digital marketers, with the world’s fastest growing online population, hungry for social, video and mobile content.
Latin America represents a huge opportunity for digital marketers, with the world’s fastest growing online population, hungry for social, video and mobile content.
Microsoft has backed-down over its controversial decision to make its ‘Do Not Track’ feature the default on its next Internet Explorer browser.
About $5.3 billion was spent on mobile advertising in 2011, according to the first industry-sponsored measure of the lucrative market.
Pinterest has been one of the dotcom success stories of 2012, growing in popularity across the US and Europe. This video, from MDG Advertising, details the social site’s demographics, growth, and potential to drive abundant traffic to company websites.
Microsoft’s next version of its Internet Explorer browser will come with do-not-track already turned on, in a move that has sparked criticism from the online advertising industry.
This new infographic from Wordstream looks at Facebook Advertising compared to Google’s Display Network.