Is sharing the new buying? (infographic)
Participants around the world are tapping into the sharing economy, an emerging global trend that some authorities value at more than $25 billion, according to new research from Nielsen.
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Firms need to plan for web surge this World Cup
Firms need to be more prepared than ever to handle the increased traffic from the 2014 FIFA World Cup, with a quarter of all Brits planning to watch the tournament on the web, according to new research.
Travel m-Commerce in Germany on the Rise
More and more people in Germany plan and book their holidays through their mobile phones, according to new research from comScore.
Twitters’ biggest TV moments: Superbowl and Breaking Bad get most tweets
This past TV season saw many US programs launch beyond the screens we web users watched (and tweeted about them) on social media. This study from Nielsen looks at the top Twitter moments form the past years TV season in the US.
How football fans have changed: Mobile savvy and engaging digitally during matches
The World Cup is the biggest sporting event in the world, searched for more than the Olympics, the Superbowl and the Tour de France combined, according to new research from Google which looks at how marketers can engage the new mobile savvy generation of fans.
Mobile ad spend soars 109% as video rises 65% during 2014
The amount spend on advertising mobile devices rose 109% in the first quarter of 2014 compared to the same period last year, while video ad spend surged 65%, according to new research.
Rise of the sharing economy: 68% willing to share items online
Sixty-eight percent of global online consumers are willing to share or rent their personal items in share communities for payment, as services such as Uber (sharing cars) and Airbnb (renting accommodation) continue to rise, according to a new study by Nielsen.
Online Video Trends in Germany: PC and Mobile
In February 2014, 44.9 million people (equaling 79% of Germany’s online population) watched videos on their laptop or desktop computers. While PC viewership numbers have been stagnating in comparison to 2013 due to high market penetration rates, mobile video consumption continues to rise.
MySpace emails users their embarrassing old pics
Myspace is trying to win back some of the 300 million users it once boasted… by reminding them of their Myspace days with some cringe-worthy old selfies from the last decade.
LinkedIn revamps profiles… but only for paying customers
LinkedIn has redesigned its profile pages with a new image-centric layout, but is initially only rolling out the new features to premium customers.