Social media fail: PureGym sorry for ’12 years of slave’ workout
PureGym has apologised after one of its branches advertised a “12 Years of Slave” workout to mark Black History Month.
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Programmatic ‘key driver of UK digital media quality improvements in 2020’
Programmatic has fuelled the boost in media quality across the UK, outperformed global averages across desktop display, desktop video, mobile web display and mobile web video, according to new research.
Interview with Louis Monier: the internet giant who turned down Google
Louis Monier, Chief Scientist at Node.io, speaks with Aaron Dinin, digital media scholar and entrepreneur, the host of the new podcast Web Masters, about the early years of internet search.
Programmatic ads now make up 77% of display
Programmatic revenue grew by 23% in 2019, topping €23bn, with 77% of display and more than 50% of video now traded via programmatic methods, according to new research.
The future of grocery shopping: Customer experience is key in a post-Covid market
The powerful combination of technology and customer data could enable eCommerce giants like Amazon to outperform the Big Four supermarkets, according to a new report.
Customer service trends: Goodwill ‘is running out for retail’ during COVID-19
The majority of people feel customer service should be back to pre-Covid levels; in contrast to the three quarters who were prepared to make allowances for brands during lockdown, according to new research.
Pinterest boosts shopping features ahead of festive rush
Pinterest has launched a range of new features letting users shop directly from Pins, on boards, from search, as well as new monetising shopping surfaces for UK advertisers.
Pay by hand: Amazon launches in-store palm scanner for payments
Amazon has launched a new payment system called Amazon One, that lets shopper pay by a wave of their hand rather than via cards or phone.
Brands ‘have yet to create successful post-COVID digital and mobile experiences’
Many pandemic-induced behaviours are here to stay but many brands have not adapted to these habits, presenting digital transformation opportunities according to new research.
Global ecommerce trends: Most Brits expect economy to get worse in 6 months (but just 7% in China)
Nearly three quarters of Brits (74%) expect the economy to get worse in the next 6 months, compared to just 7% in China, but online grocery is booming worldwide, according to a new global study.