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SEO world rankings: Wikipedia and YouTube in fight to dominate Google searches globally

April 7, 2020
SEO world rankings: Wikipedia and YouTube in fight to dominate Google searches globally

Wikipedia is the most visible website in Google’s organic search results globally, but YouTube is catching up very fast according to new research.

Search digital trends, global, Search, seo

Just 1 in 4 businesses ‘confident they can last 6 months’

April 6, 2020
Just 1 in 4 businesses ‘confident they can last 6 months’

Many businesses are not confident that they will survive the economic impact of the lockdown, according to new research.

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Programmatic marketing trends: Media buyers want more direct paths to inventory

April 3, 2020
Programmatic marketing trends: Media buyers want more direct paths to inventory

Advertisers and agencies want more direct ways to purchase premium inventory as supply path optimisation (SPO), brand safety and transparency issues continue to be a concern, according to new research.

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Vast majority of business owners hurting due to Coronavirus outbreak

April 3, 2020
Vast majority of business owners hurting due to Coronavirus outbreak

Around 87% of business owners say their businesses are hurting from the coronavirus, according to WalletHub’s new Coronavirus Small Business Survey.

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Email open rates soar 25% due to desktop browsing from home workers

April 3, 2020
Email open rates soar 25% due to desktop browsing from home workers

The data comes from the Covid-19 Retail Pulse from BounceX soon to be Wunderkind. a new fortnightly data-backed report, based on insight from tens of thousands of customer data points. This rise is because usually users are mobile, which leads to more transient, distracted browsing as part of the shopping journey. As more shoppers become … [Read more…]

Uncategorized digital marketing, email

Nearly half of all US advertisers have stopped campaigns already in progress due Coronavirus

April 3, 2020
Nearly half of all US advertisers have stopped campaigns already in progress due Coronavirus

One-third of US advertisers have cancelled at least one campaign before it started in response to the pandemic, according to new research.

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What do locked down Brits want from brands? Helpful info and community support

April 2, 2020
What do locked down Brits want from brands? Helpful info and community support

People in the UK are seeking clear, no-nonsense advice and support from public institutions and brands during the Covid-19 lockdown, according to new research.

Ads brands, digital marketing

Guest comment: On-Demand Warehousing – The Good, The Bad, and The Ugly

April 1, 2020
Guest comment: On-Demand Warehousing - The Good, The Bad, and The Ugly

In today’s world of more flexible working, on-demand warehousing has grown in popularity with platforms such as Flexe and Ware2Go. Will Schneider, Founder of Fulfillment Companies, weighs up the increased flexibility and lower costs versis the loss of control these new platforms bring.

Ads, E-commerce ecommerce

Google skips April Fool’s day due to Coronavirus

April 1, 2020
Google skips April Fool's day due to Coronavirus

Google has announced it is skipping its traditional April Fools’ Day jokes and pranks across its platforms due to the coronavirus pandemic.

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Brits think working from home ‘is more than a temporary crisis measure’

April 1, 2020
Homeworking environments vulnerable to poor connectivity

Two thirds of UK workers believe working from home will be more common after the Coronavirus crisis.

Regulation Regulation, technology
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