Nearly a third (30%) of movie tickets are bought on mobile phones in then US, and 87% of movie watchers look up movies on their phones after seeing an ad elsewhere, according to new research from the IAB.
Has Apple launched its first social media page?
After years of ignoring the format, Apple is rumoured to have quietly launched its first social media campaign with a Tumblr page promoting its iPhone 5c.
Twitter brands lose 15% of new followers in 3 weeks
Businesses on Twitter will lose 15% of new followers within three weeks unless they make an effort to engage early, according to Twitter management platform SocialBro.
Digital trends in Germany 2014: Gutefrage and Hubert Burda get biggest growth
Google and Facebook remain the most popular sites in but local community site Gutefrage was the fastest riser, according to new research.
Global tablet sales: Android overtakes iPads with 62% share
During 2013, Android tablets outsold iPads for the first time, getting almost twice the sales of its Apple rival, according to new data from Gartner.
Microsoft ‘SurroundWeb’ projects content direct to your walls
Microsoft has created a 3D browser that projects digital content to every wall of a user’s room- potentially showing how technology interfaces will evolve beyond screens.
Google to ad restaurant menus and prices to search results
Google is planning to show restaurant menus and prices on the first page of the Google search results, as the search giant continues to speed up the search process for users (but potentially drive down the traffic for businesses).
Yahoo’s $1bn R&D drive to lure consumers away from Google and Facebook
Yahoo! invested $1bn during 2013 on product development to boost its media, news and entertainment offerings to serve advertisers and consumers better as it takes head on giants like Google, the company has revealed.
Who won gold for social media in Sochi?
With the winter Olympics over, digital marketing software Silverpop looks back at impact social media has had on this year’s winter games in Sochi, and the opportunity this presents for marketers.
Primark gets 1.7m likes in 6 months on Facebook
Low cost fashion retailer Primark has stormed into the UK top five for the first time in the latest Retail Social Media Benchmark results from eDigitalResearch after attracting 1.7 million ‘likes’ on their Facebook page alone in the past six months.