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Right to Reply: EU cookie law- will an opt-in box scare off visitors?

July 1, 2011

According to reports this week, the Information Commissioners Office has seen a 90% decrease in visitors to its website following its implementation of the new European cookie law. Under the directive, visitors will have to agree upfront to a website uploading cookies to their device – rather than the consent being hidden in terms and … [Read more…]

Uncategorized government, Privacy, UK

Adobe Scene 7 revamps marketing tools for iPad

July 1, 2011

Adobe has released the latest update to Adobe Scene7 lets clients deliver rich- media experiences for customers, optimised for any channel or device, including tablets such as the iPad.

Search, Uncategorized, Video iPad, marketing, media

Skype debuts video calling on Android phones

July 1, 2011

Skype has updated its Android app, Skype for Android 2.0, bringing Skype Video Calling to the currently fastest growing mobile OS.

Uncategorized, Video Android, Google, marketing

Guinness unveils social media world records: Charlie Sheen ‘winning’ again

June 30, 2011

Guinness World Records has announced the latest social media world records, including most ‘likes’, ‘dislikes’ and followers, with Charlie Sheen breaking records for fastest time to reach 1 million followers on Twitter.

Uncategorized content, Facebook, global, media, music

News Corp to sell MySpace- half of staff to go?

June 30, 2011

News Corp. is on the verge of selling Myspace and a deal could include laying off more than half of the troubled social network’s staff, according to a news report.

Uncategorized Facebook, media, technology

Farmville creator Zynga plans $2bn float this week

June 30, 2011

Social gaming firm Zynga is preparing to file for an initial public offering as early as today and hopes to raise up to $2bn, according to a news report.

Uncategorized games, Yahoo

World’s data ‘more than doubling every two years’

June 30, 2011

The world’s data is doubling every two years. The amount of data created in 2011 alone would be enough to fill 57.5 billion 32GB Apple iPads, which lined up would be the length of the Great Wall of China and twice its height, according to a new study.

Uncategorized Apple, China, content, digital data, Facebook

Microsoft debuts cloud service for Office

June 30, 2011

Microsoft has released a cloud service, called ‘Microsoft Office 365’, which combines Microsoft Exchange Online, Microsoft Lync Online, Microsoft Office and Microsoft SharePoint Online, across 40 markets.

Uncategorized, Video email, Microsoft

Top tips: Designing and branding SharePoint sites

June 30, 2011

Microsoft SharePoint is an extremely popular platform for intranets and it is becoming more frequently used for public facing (digital marketing) sites as well. Ed Lloyd-Williams, Creative Director at cscape, looks at how to get the most out of branded SharePoint platforms.

Uncategorized content, digital marketing, marketing, Microsoft, technology

UK retailers ‘missing trick with personalised cross-selling emails’

June 30, 2011

The vast majority of the UK’s top retailers are adopting a ‘one size fits all’ approach to their email marketing, reducing the accuracy of communications and as a result, risking lower conversion rates and effectiveness, according to a new study.

Uncategorized Amazon, brands, email, marketing, UK
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