Email still beats social media as the preferred method of interaction and communication between brands and consumers, according to new research.
‘Bridesmaids’ film gets augmented reality promo in Metro
Freesheet The Metro is running an augmented reality ad for the new film Bridesmaids.
Google tackles social media ‘oversharing’ with Google+
Google has launched a new online sharing tool ‘Google+’ , as the search giant once again attempts to gain ground on Facebook in the social media arena.
Google tackles social media 'oversharing' with Google+
Google has launched a new online sharing tool ‘Google+’ , as the search giant once again attempts to gain ground on Facebook in the social media arena.
Top tips: Checking in’ to Check-out – Multi-Channel Marketing on the Move
As mobile web usage grows ever more popular, how can brands capitalize for consumer’s growing hunger for productivity, information and entertainment on the move? James Luty, from digital marketing agency Coolpink offers 4 key tips on getting the most out of mobile marketing.
Top tips: Checking in' to Check-out – Multi-Channel Marketing on the Move
As mobile web usage grows ever more popular, how can brands capitalize for consumer’s growing hunger for productivity, information and entertainment on the move? James Luty, from digital marketing agency Coolpink offers 4 key tips on getting the most out of mobile marketing.
Most smartphone users ‘actively seeking local info’
Over four in five (81%) of UK smartphone users have looked for local information on their mobile devices, with the numbers even higher in the US, France, Germany and Japan, according to a new global study.
Right to reply: Budget airlines get a kicking over online card surcharges
The Office of Fair Trading (OFT) today announced it will uphold Which?’s super complaint and enforce transparency on budget airline surcharges for customers who pay by debit or credit card. Martin Lewis, creator of MoneySavingExpert.com, argues that ‘it’s time to stop people having to jump around like performing monkeys’…
Right to reply: Habitat’s woes show high street needs to go back to basics
It has been a devastating week for the retail sector, with many household names falling victim to the pressures of crumbling consumer confidence and shrinking household budgets. With fashion retailer Jane Norman announcing that it is going into administration, the takeover of Habitat by the Home Retail Group and Homeform also confirming that it was … [Read more…]
Harmon.ie debuts ‘social email’ in UK
Harmon.ie has launched its email software tool for SharePoint in the UK, combining business collaboration tools and social enterprise networks into a sidebar within Microsoft Outlook or Lotus Notes.