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Digitas UK appointed digital experience partner to utility company E.ON

January 15, 2020

Digitas UK has been appointed as digital services partner to E.ON following a competitive pitch and will help the utilities company bring its renewable energy strategy to life throughout 2020.

Ads marketing, technology, UK

How much money do celebrity Instagram couples make?

January 15, 2020
How much money do celebrity Instagram couples make?
How much money do celebrity Instagram couples make?

As their own boss and stepping down as senior royals, the Duke and Duchess of Sussex are now left to their own devices when it comes to funding their family life, being financially independent. Whilst it’s unlikely they’ll be writing up a CV anytime soon, their royal status would be in huge demand if they were to pursue brand partnerships on their social media accounts.

Ads, Social marketing, media, UK

Elastic Path buys Moltin to boost micro-service ecommerce

January 15, 2020
Elastic Path buys Moltin to boost micro-service ecommerce
Elastic Path buys Moltin to boost micro-service ecommerce

Ecommerce solutions provider Elastic Path has acquired fellow commerce technology firm Moltin to create a commerce platform that lets clients leverage microservices.

Ads, E-commerce apps, brands, ecommerce, global, retail

PlumSlice Labs debuts Product Platform for brands and retailers

January 13, 2020

PlumSlice Labs has launched the PlumSlice Product Platform, a solution designed to bridge complex business processes around the product lifecycle.

Ads, E-commerce analytics, brands

Top tips: Challenges that hinder customer experience management strategies

January 13, 2020
Top tips: Developing a more diverse and inclusive workforce through cognitive diversity
Top tips: Developing a more diverse and inclusive workforce through cognitive diversity

Marketing leaders know that good customer experience pay off, but the majority appear to overestimate their current capabilities. Vijayanta Gupta, VP Strategy & Industries at Sitecore loks at three key customer service hurdles, and how to overcome them.

Ads brands, content, digital marketing, ecommerce, global

Quibi goes live: Netflix meets TikTok

January 13, 2020
Quibi goes live: Netflix meets TikTok
Quibi goes live: Netflix meets TikTok

A new paid video streaming service Quibi has launched, offering original short form Hollywood shows that are 10 minutes or shorter, part funded by ads.

Ads, Content, Mobile, Online advertising, Online video, Video, Viral BBC, content, eBay, Entertainment, local

True Fit partners Google Cloud to host ‘world’s largest data set for fashion’

January 13, 2020
True Fit partners Google Cloud to host 'world’s largest data set for fashion'
True Fit partners Google Cloud to host 'world’s largest data set for fashion'

True Fit, has struck a strategic partnership with Google Cloud to boost its clothing and footwear personalisation platform for clients.

Ad tech, Ads, E-commerce and E-retailing, FMCG digital marketing, Online advertising analytics, Google, marketing, retail

CES 2020 roundup: AI skincare assistants, virtual humans and loo roll fetching bots

January 10, 2020
CES 2020 roundup: AI skincare assistants, virtual humans and loo roll fetching bots
CES 2020 roundup: AI skincare assistants, virtual humans and loo roll fetching bots

The CES consumer tech show in Las Vegas features thousands of companies from Google and Samsung to unknown startups, all showcasing their ‘next big thing’ in tech. We take a look at the most notable gadgets to come out of this year’s expo, from the innovative to the odd.

Ad tech, Ads, AI, AR, Clothing, Content, CPG, FMCG digital marketing, FMCG digital marketing food and beverages, Healthcare, IoT, Marketing transformation, Mobile, Motoring, News, Online advertising, Sectors, Skills, Social, Social media, Transformation, USA, VR Apple, brands, ecommerce, Facebook, global

Which UK industries most demand specific digital skills from job applicants?

January 10, 2020
Which UK industries most demand specific digital skills from job applicants?
Which UK industries most demand specific digital skills from job applicants?

With nearly a quarter (24%) of Brits will actively seek a new role in 2020, new research reveals which sectors demand specific digital skills.

Ads, Skills, Transformation Search, UK

FA under fire for allowing Bet365 to stream matches for bets

January 8, 2020

FA allowed bookmaker Bet 365 to stream 23 matches over the weekend, drawing criticism for encouraging gambling in exchange for views.

Ads, Online video, Regulation, UK games, media, sport
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