RadiumOne links with Facebook Exchange Real-Time-Bidding system
Social advertising platform RadiumOne is integrating with Facebook Exchange, Facebook’s recently launched real-time-bidding (RTB) system.
Author: Editor
ResponseTap expands to US and Canada
ResponseTap (formerly AdInsight) is opening of its US headquarters in New York, marking the latest stage in the company’s international expansion programme.
Halfords ramps up site search with Fredhopper
Halfords has appointed ecommerce technology provider Fredhopper to drive customer satisfaction and improve its on-site search function.
BBC revamps red button service for connected TVs
The BBC is updating its Red Button service to work with next generation of internet-connected TVs.
News Corp shuts tablet news site The Daily after 2 years
News Corp is closing its tablet newspaper The Daily later this month, just two years after its launch.
Email marketing trends: 70% of “this is spam” complaints stem from legitimate campaigns, not bots
Marketers account for a startling 70 percent of “this is spam” complaints and 60 percent of all spam traps hits- much higher than complaints from bots, according to new research.
Yahoo axes public chat rooms
Yahoo is to close down its public chat rooms in its Messenger service this month, replacing them with a range of new online communication tools.
Just 17% of UK mobile users ‘favourable towards ads’
UK consumers are continuing to increase their usage of mobile devices and their acceptance of mobile ads is growing in parallel, but attitudes are currently mixed, says Millward Brown’s AdReaction 2012 Report.
Just 17% of UK mobile users 'favourable towards ads'
UK consumers are continuing to increase their usage of mobile devices and their acceptance of mobile ads is growing in parallel, but attitudes are currently mixed, says Millward Brown’s AdReaction 2012 Report.
Xbox avoids ban in US and Germany after Motorola case rejected
A US judge has ruled that Google’s Motorola unit cannot ban sales of Microsoft’s Xbox 360 games console because of a patent dispute.