2015 was the year wearable tech finally took off, with the Apple Watch set to sell 21 million units within its first 12 months. But can it keep up momentum for next year? As part of our review of the year, we look back at the key trends that shaped mobile marketing in 2015, including … [Read more…]
Apple has signed up 11 million new users to its streaming music service since it launched at the end of June. “We’re thrilled with the numbers so far,” Eddy Cue, who runs Apple Music alongside other Apple internet services, told USA Today. Apple Music went live on June 30, cost £9.99 per month in the … [Read more…]
Dresses that block mobile signals, data doctors and choosing how you consume content are all set to be big trends in the coming year, according to new reseacrh.
As the Fashion Week frenzy dies down in London, Carol Rashti, Marketing Director, Rakuten Marketing, discusses some of the prevalent digital trends of last week, and how they can be translated from the catwalk to the high street by marketers.
While 34% of the data we’re creating is useful, only 1% of it is now being analyzed in some form, according to the latest research from renowned Morgan Stanley internet analyst Mary Meeker.