YouTube reveals biggest videos of 2014
YouTube has revealed the most popular videos of 2014, marking the occasion with a video assembling some of its most popular Vloggers.
UK
£666m spent on ‘Manic Monday’ in the UK
Following up on the record breaking numbers we issued after Black Friday, the Experian and IMRG have released the actual online visit and spend figures on online retail sites in the UK on Manic Monday – the second Monday of December (8th).
New technology to enhance TV for colour blind people
Colour blind people could soon be able to see things in television programmes that they could never see before, thanks to research from the University of East Anglia.
EBay to run programmatic-only ad test next year
eBay is to cease all regular ad deals to focus solely on programmatically traded campaigns for a week, as part of an ad trading experiment in the UK.
Mobile trumps desktop for the first time as bookings soar to 50%
Just 12 months since outdoor accommodation specialist Pitchup.com launched its first mobile site and app, handheld devices have now become the key booking platform constituting 50% of sales.
Job matching algorithm wins £100k funding award
TheJobPost has received a funding award of £100k from the UK’s innovation agency, Innovate UK. TheJobPost, which works on a crowdsourcing model, matches employers who have job vacancies with relevant recruitment suppliers based on their specialisms.
The ads of Christmas past: Coke’s ‘Holidays are coming’ tops list
ISBA, the Voice of British Advertisers surveyed its members from more than 400 brands to find out their favourite ever past Christmas ads, with Coke’s ‘Holiday’s Are Coming’ leading the way.
Driverless cars to hit UK roads in 4 cities
As driverless cars edge closer to consumer launch, three tests will be carried out across the UK starting in 2015.
Top Christmas ads on YouTube 2014: John Lewis leads but Tesco spreads its bets
With Black Friday and Cyber Monday over, new stats from YouTube reveals who are the retailers that managed to captivate audiences with their Christmas ads.
Retailers ‘spent 88% more on search advertising’ this Black Friday
With Black Friday becoming a huge shopping day in the U.K., retailer marketers increased their spend on search advertising by 88% year-on-year on Black Friday in 2014 according to new research.