Retail revolution? Top brands to sell directly to consumers via INS digital scheme
Britain’s biggest food and household goods brands have signed up to a new shopping service which claims it can slash grocery bills by 30% by cutting out supermarkets.
technology
Trick or treat: Halloween is an opportunity for bricks and mortar to prosper
Olga Kotsur, CEO & Co-founder, at in-store retail technology provider Mercaux looks at the opportunity that Halloween presents traditional retailers.
Netflix teams with Snapchat and Shazam for Stranger Things 2 promo
Snapchat and Netflix are partnering for a first-of-its-kind World Lens — featuring a portal into a new world — for the launch of Stranger Things 2.
Brits demand better mobile technology from travel industry
Travel agents and operators are coming under increasing pressure to improve their mobile offering, as more than half of UK holidaymakers are frustrated by the lack of mobile innovation when travelling abroad, according to new research.
Amazon Key lets delivery drivers unlock customers’ doors
Amazon is launching a service that lets couriers open people’s front doors and put deliveries inside, provided they have the right equipment installed.
Artificial Intelligence to power workplace of the future
Artificial Intelligence (AI) is becoming one of the key drivers in changing the face of the workplace by 2025, and many of today’s working practices, productivity tools and physical environments will become obsolete over the next eight years, according to a new report.
Mastercard opens access to blockchain API for partner banks and retailers
Mastercard is opening up access to its blockchain technology via its API published on Mastercard Developers.
Measurement still the greatest challenge for cross-platform TV and video advertising
Measurement is still seen as the number one challenge for cross-platform campaigns, and that almost three-quarters of marketers and agencies (70%) believe there will eventually be three or four key third-party measurement providers in the industry, according to new research.
Asda partners Shazam for lip-sync Halloween face filter
Walmart-owned Asda has launched its annual Halloween campaign with a TV ad that uses Shazam to linked to an augmented reality mobile experience.
SEO giants join forces: Majestic’s backlinks database now integrates with SEMrush
Online marketing software firm SEMrush and Majestic, the Birmingham-based provider of one of the most comprehensive backlink databases, have announced that Majestic’s backlinks database now integrates into SEMrush’s Backlink Audit tool.