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smartphones

Falling out of love: Smarter marketing needed to engage jaded Valentine’s Day shoppers

February 11, 2016

The number of UK adults planning to buy Valentine’s Day gifts or cards has dropped to 45% from 50% last year – the equivalent of 2.5 million people – according to new research.

Ads, E-commerce, Social content, email, marketing, smartphones, technology

‘Chinese Apple’ Xiaomi to sell phones in US for first time (but no 4G)

February 5, 2016

Phones made by China’s Xiaomi – the world’s fourth biggest smartphone maker – are going on sale in the US for the first time, but they won’t be able to run on 4G networks.

Mobile Apple, Brazil, China, India, smartphones

Microsoft buys typing app SwiftKey for $250m- report

February 3, 2016

Microsoft has bought London-based SwiftKey, a pioneer in touchscreen typing apps, according to reports.

Mobile Android, apps, email, Microsoft, smartphones

Guest comment: Has the rise of the emoji left you lost for words?

February 3, 2016

Nicholas Mann, owner and managing director of Interdirect gives us his take on the colourful little characters that seem to be leading the way in the future of emotional expression in digital communication.

Ads, Social global, smartphones, technology

Just 6% of Brits intend to buy a smartwatch

January 11, 2016

Grim sales forecasts for smartwatch sales have been reaffirmed by new research commissioned by The BIO Agency, which found just 6% of British adults intend to buy one in the next 12 months.

Mobile Apple, apps, brands, content, smartphones

Twitter mulls ditching 140 character limit

January 6, 2016

Twitter is considering ditching its 140-character limit in tweets, expanding it to a whopping 10,000 characters.

Mobile, Social Facebook, smartphones, Twitter

UK sees highest ever monthly online sales growth- fuelled by smartphone spending

December 17, 2015

The latest figures from the IMRG Capgemini e-Retail Sales Index have revealed that online retail sales in November recorded their highest ever month-on-month (MoM) growth since the Index launched 15 years ago – up 40%.

E-commerce retail, smartphones, UK

Retailers get 25% boost from search ads this Black Friday

December 2, 2015

Online sales driven by UK retailers’ paid search ads on Black Friday were up nearly 25% this year compared with 2014 according to new data released by Kenshoo.

E-commerce, Search advertising, retail, Search, smartphones, UK

Smartphones ‘made up nearly half of Black Friday’s US traffic’

December 1, 2015

Online sales on Black Friday increased 21.5% this year from 2014, according to IBM, and Adobe reports US spending was more than $2.7 billion.

E-commerce, Mobile email, marketing, Search, smartphones, Twitter

Shoppers demand digital services this Black Friday and Christmas

November 25, 2015

This Christmas, one-third of UK shoppers want to use click-and-collect, a quarter to buy presents on their smartphones and over half want home-delivery as consumers report these services are central to how they expect to shop and receive their orders this festive season according to new research .

E-commerce Christmas, ecommerce, smartphones, UK
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