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marketing

RIM bosses resign: Can Blackberry compete with Apple and Android?

January 24, 2012

Research in Motion has seen its two co-CEOs Jim Balsillie and Mike Lazaridis step down, as the Blackberry smartphone maker struggles to compete with Apple and Google’s Anrodi in the smartphone market.

Uncategorized Android, Apple, marketing

Ecommerce sales reach £50bn: Brits spent £1,500 each online in 2011

January 24, 2012

Online sales in the UK are predicted to increase 14% and continue to hit high streets, according to new research.

Uncategorized ecommerce, Europe, Germany, marketing, retail

Right to reply: Reading between the lines of affiliate marketing surveys (Part 1)

January 23, 2012

As digital marketing grows at a rapid pace, how is affiliate marketing changing, and what does the current data tell us? In the first of a two-part series, Owen Hewitson, Client Strategist, Affiliate Window & buy.at, takes a closer look at three recent industry surveys, to see where affiliate marketing is heading.

Search, Uncategorized agencies, digital marketing, marketing, media

Play.com mulls ‘payment on delivery’ option

January 23, 2012

Online retailer Play.com is considering the introduction of a payment-on-delivery offer for its customers, according to a news report.

Uncategorized Europe, Japan, marketing, retail, UK

Ladbrokes hires TagMan for Tag Management

January 20, 2012

Betting and gaming giant Ladbrokes has hired tag management system TagMan in order to measure and optimize online marketing campaigns more effectively.

Uncategorized analytics, digital marketing, email, marketing, media

Infographic: 30 years of ‘social business’- 3 paths to shared value

January 19, 2012

‘Social business’ is one of the big business buzzwords of 2012, but how many people actually know what it means? Global Dawn has traced the history of social business over the past thirty years to show it’s not just a 2012 fad.

Uncategorized global, infographic, Maps, marketing, media

Top tips: 4 online retail trends for 2012

January 18, 2012

As e-commerce and affiliate marketing continues to gather momentum worldwide Penny Mather, Marketing Director at LinkShare, analyses the best performing sectors in LinkShare’s network and reveals four emerging trends that will be significant to retail in 2012.

Uncategorized analytics, brands, Facebook, marketing, retail

Infographic: The history of 'disruptive innovations' in B2B marketing

January 17, 2012

From the first tradeshows to the birth of smartphones, there have been many innovations that profoundly influenced the way businesses reach, engage and educate buyers. This infographic from Eloqua and creative agency JESS3 spotlights 26 disruptive innovations that have re-shaped B2B marketing, tying them to specific milestones.

Uncategorized email, infographic, iPad, marketing, smartphones

Infographic: The history of ‘disruptive innovations’ in B2B marketing

January 17, 2012

From the first tradeshows to the birth of smartphones, there have been many innovations that profoundly influenced the way businesses reach, engage and educate buyers. This infographic from Eloqua and creative agency JESS3 spotlights 26 disruptive innovations that have re-shaped B2B marketing, tying them to specific milestones.

Uncategorized email, infographic, iPad, marketing, smartphones

Promotional email campaigns reach record high in 2011

January 17, 2012

The average number of promotional email campaigns by top retailers in the US hit an all-time high during 2011, rising 16% on the previous year, according to new research.

Uncategorized email, marketing, retail
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