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Italy

Disruption causing 82% of C-Suite execs to plan to reskill in next 3 years

June 13, 2019

While reskilling employees is frequently discussed, reskilling the C-suite is often overlooked. Amid complex business problems with increased stakeholder consequences, the C-suite faces fresh challenges that require a new response from leaders.

News analytics, demographics, France, Germany, Italy

Hertz multimedia campaign pushes new Premium Fleet

May 13, 2019

Car rental company Hertz is rolling out its biggest promotional campaign of the year so far with a multiplatform, pan-European push through Adjust Your Set that features car influencer Becky Evans – aka @QueenB on Instagram.

Ads, Content, Social France, Germany, global, Italy, marketing

23% of global domains targeted by cyber-attacks

May 3, 2019
More than one in two people fear their identity being stolen by fraudsters
More than one in two people fear their identity being stolen by fraudsters

Almost one-quarter of brands have had their domain targeted by cyber criminals with brands taking a siloed approach to domain security and management, according to new research.

News, Regulation brands, France, Germany, global, Italy

EU officially passes controversial copyright law

April 16, 2019

The EU’s new online copyright laws have passed their final hurdle by receiving approval from member states.

Content, Regulation content, France, Germany, Google, Italy

Online dating trends: Men outnumber women on Tinder by 9 to 1 ( while Grinder wins for age diversity)

April 5, 2019

Men outnumber women on Tinder by almost nine to one, while even “female-friendly” apps like Bumble have fewer than 20% of Bumble users, according to new research.

Ads, Content, Mobile, News, Social apps, Europe, France, Italy, marketing

Quarter of Europe’s small firms ‘to completely reinvent market offering’ in next five years to stay afloat

November 27, 2018

Europe’s small and medium sized businesses (SMBs) are fundamentally re-evaluating their market offerings as they aim to keep pace with consumers’ demands in the digital age, according to new research.

Ads, Content Europe, Italy, Regulation, technology

Teespring and YouTube expand merch integration for YouTube creators in the UK

November 26, 2018

YouTube has struck a partnership with custom merchandise company Teespring that lets creators directly sell merchandise through their channels, without viewers ever leaving the page.

Content, E-commerce, Video content, France, Germany, Italy, Spain

Omnichannel journey: convenience at the heart of shoppers’ research

July 30, 2018

Convenience in product research is a key consideration in omnichannel conversions, according to new research.

Uncategorized France, Germany, Italy, Spain, UK

Ecommerce in Italy worth €24bn in 2017

June 11, 2018

Italy’s online retail industry is now worth about €24bn, doubling in size in the last four years, according to new research.

E-commerce ecommerce, Italy, music, retail, technology

SEMrush study: searches for GDPR increase 700% in run up to implementation date

May 24, 2018

As the EU’s General Data Protection Regulation (GDPR) comes into force this week, searches on the subject increased by 700% globally in the last year. Around the world, Google searches for GDPR increased from 250,000 to more than 2 million, according to new data from online marketing platform, SEMrush.

Regulation Germany, Google, Italy, marketing, media
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