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Online’s share of grocery sales growing at “pedestrian rate”

April 27, 2018

Despite the fact that sales of groceries are growing at a much quicker rate online than they are in stores, online remains a very small part of the UK grocery market, according to Nielsen retail data released today.

E-commerce Amazon, analytics, Apple, Google, retail

YouTube deleted over 8 million ‘bad’ videos in 3 months

April 24, 2018

YouTube’s first three-monthly “enforcement report” has revealed that the video sharing site deleted 8.3 million videos between October and December 2017 for breaching its community guidelines, with machines doing most of the work.

Content, Regulation, Video brands, Brazil, content, Google, India

Chrome browser blocks auto-playing videos with sound

April 19, 2018

Google’s Chrome browser now blocks videos with sound that automatically play when the page loads.

Ads, Content, Video advertising, Android, brands, Google, music

People spending less time on Facebook and more time on Google

April 18, 2018

Facebook lost ground to Google in January as users spent more time on YouTube and other Alphabet properties, according to a report.

Ads, Regulation, Social advertising, Facebook, Google, media, Privacy

Apple and Google outline new GDPR privacy features

April 13, 2018

Apple will be bringing refreshed privacy controls for its devices and iCloud services in May with its launch of iOS 11.3, ahead of the new European data privacy laws.

Ads, Content, Regulation analytics, Apple, brands, Facebook, Google

Top tips: The age of the digital dinosaur is over

April 9, 2018

Keren Lerner, Founder and Managing Director of Top Left Design explains why the age of the digital dinosaur is over and why business owners need to take responsibility for their marketing strategy in a world where everyone is fighting to be heard.

Ads, Search advertising, Google, marketing, media

YouTube TrueView ad formats now bought on reach

April 9, 2018

With greater pressure on effectiveness of media buying, Youtube TrueView skippable short ad formats can now be bought on a reach basis.

Ads, Content, Search, Video brands, digital marketing, global, Google, marketing

UK health insurers in sick bay: digital marketing failing to track rising consumer interest

April 5, 2018

The UK health insurance sector is failing to implement effective digital marketing campaigns despite growing online interest from consumers, according to new research from marketing technology and data specialist CACI.

Ads advertising, brands, content, digital marketing, Google

Taking risks ‘key to retailers’ survival’- report

April 5, 2018

Retailers need to speed up the pace of innovation and think like technology companies in order to survive, according to a new report.

E-commerce Amazon, Apple, global, Google, marketing

Google’s search algorithm updates of 2017 [INFOGRAPHIC]

April 4, 2018

From extra interstitials to ramped up meta descriptions, this infographic contains the major Google search algorithm updates of 2017.

Ads, Search advertising, content, ecommerce, Google, infographic
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