Google links Asia and US with giant underwater cable
Google has teamed up with five Asian telecom firms to build a $300mn underwater cable across the Pacific Ocean to cater for rising internet use in both the US and across Asia.
Google unifies mobile tracking across web and apps
Google is reportedly testing a new way of measuring a mobile audience, letting advertisers target users across apps and the mobile web.
Latest SEO changes for Google search algorithm – Local is impacted
It’s feeling like local is the big winner as latest SEO changes for the Google search algorithm start to move rankings around.
Universities missing out on digital recruitment for students
Despite the investments made by universities in digital, there is still little evidence about how resources are utilised by prospective students as part of their search process; and whether they now outweigh traditional methods.
Google rewards secure websites with higher search ranking
Google is encouraging website developers to make their sites secure for visitors by using site encryption as one of the factors to determine search ranking.
Google buys chat app ‘assistant’ Emu to boost ad targetting
Google has bought a texting app that matches a virtual assistant with instant messages, mining text conversations to send reminders to the user about important dates- potentially serving relevant ads too.
Flappy Bird returns with ‘less addictive’ version… but only on Amazon Fire
Flappy Bird is set to fly again, several months after its creator pulled the mobile game from app stores after too much pressure from fans. But the new version is an Amazon exclusive- meaning most mobile users will miss out.
Facebook trails ‘free’ internet access in Zambia… but only for select sites
Facebook is testing is free internet access scheme in Zambia, giving mobile and web users access to a select number of sites.
UK to get driverless cars on roads by January
The UK government plans to put driverless cars on public roads as early as January 2015, joining the US, Japan, Singapore, Sweden and Germany in tests to see how the vehicles will work on a large scale.
Top 20 sites in Germany
Google, Facebook and eBay were the most popular sites in Germany during May 2014, according to new data from comScore.