Last Sunday’s Superbowl on CBS delivered the second highest overnight rating on record for the Super Bowl — behind only last year. With digital ratings expected to shatter records by going free on Apple TV for the first time, Jacques de Cock, faculty member at London School of Marketing, argues why $375m will be spent … [Read more…]
India’s telecoms regulator has blocked Facebook’s Free Basics internet service today, saying the scheme violates net neutrality.
Mobile messaging service WhatsApp is now used by a billion people every month, Facebook has reported.
Yahoo is cutting its workforce by 15% as part of an “aggressive strategic plan” to drive growth after dropping to a $4.4bn loss for 2015.
Advertisers are shifting their budgets from paid search to display and mobile programmatic ads, as personalisation technology becomes more effective, according to new research.
WhatsApp usage is highest in Latin America, while the chat app struggles in North America, where stable-mate Facebook Messenger leads the way, according to new research.
Microsoft is heading underwater for its latest data centre, in a bid to tackle high energy costs and control the carbon footprint.
A surge in video views that has boosted advertising spending contributing to a bumper final quarter for Facebook.
Facebook has finally updated its ‘like’ button with a series of emojis dubbed ‘reactions, which are being rolled out gloablly this week.
20 years on from a computer beating a chess champion, artificial intelligence now looks to have finally mastered the board game Go.