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Snapchat finally lets users save their own snaps

July 8, 2016

Snapchat is launching a new ‘Memories’ feature that lets users save their own photos and videos, in a significant move away from its ‘self-destucting’ messaging roots.

Mobile, Social Apple, Facebook, Google, Search, video

Facebook debuts wireless access platform

July 8, 2016

Facebook is ramping up its efforts to bring internet access to remote parts of the world (and push its products in the process), with a new platform called OpenCellular.

Mobile, Social Facebook, images, India, local

The desktop isn’t dead: New report highlights ‘mobile myths’

July 7, 2016

Despite the growth of mobile, most people still prefer shopping for gifts on their desktops or laptops over stores or smartphones, according to new research.

Ads, Content Amazon, apps, Christmas, Facebook, global

Facebookers give top 10 reasons for using social media

July 7, 2016

When asked about their main reasons for using social media, over 4 in 10 Facebookers list keeping up with their friends as one of their biggest motivations, according to new data.

Social content, Facebook, global, media

Coca-Cola targets millennials with CokeTV YouTube channel

July 5, 2016

Coca-Cola is working with popular YouTube vloggers to take its CokeTV channel to the UK, as the FMCG giant follows Red Bull by ramping up its content marketing strategy.

Ads, Content, Social, Video, Viral advertising, brands, content, Entertainment, Facebook

Top IoT tips: When not being ‘genuinely’ real time could mean missing out on some of the action

July 5, 2016

With the advent of the Internet of Things, John Fleming marketing director Webtrends EMEA looks at what marketers actually need to take advantage of the opportunity as real-time, all of the time.

Ads, Mobile analytics, apps, ecommerce, Facebook, marketing

Top tips: The silvers are surfing online with tablets but is anyone targeting them?

July 5, 2016

Josh Rammell, digital account strategist at MC&C looks at why tablets are the best route to reaching an older generation and how best to go about it.

Ads, Mobile advertising, Amazon, Christmas, Facebook, Google

Battle of the Facebook chat apps: WhatsApp used more than Messenger

July 1, 2016

Facebook’s two chat apps, WhatsApp and Messenger, are both enjoying a healthy growth in users, but new data shows that the social’s native app lags behind.

Content, Mobile, Social apps, Facebook, global

Facebook puts friends ahead of publishers in news feed

June 30, 2016

Facebook is tweaking its algorithm to give friends and family more prominence on user feeds, a move that may hurt media outlets that rely on the network to draw readers.

Content, Social brands, content, Facebook, media, paid content

Augmented Reality 101: What It Means for the Future of Business

June 29, 2016

As augmented reality gets more sophisticated, how are businesses are using it, and what does it means for the future. Lance Spellman is the founder and President of Workflow Studios, offers a guide to this fast growing technology.

Ads, Mobile, News, Video brands, Entertainment, Facebook, government, images
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