In 2010, Tipp Ex’s A Hunter Shoots a Bear’ viral was one of the first (and still the best) interactive YouTube virals ever. This follow up offers a ‘timeless’ new twist on the formula, and has already racked up over 9m YouTube views in less than a month. See why it’s our video viral of … [Read more…]
In 2010, Tipp Ex’s A Hunter Shoots a Bear’ viral was one of the first (and still the best) interactive YouTube virals ever. This follow up offers a ‘timeless’ new twist on the formula, and has already racked up over 9m YouTube views in less than a month. See why it’s our video viral of … [Read more…]
LinkedIn has bought online presentation tool SlideShare for £74m as the business-based social network looks to improve engagement and features on its site.
The age of the ‘lurker’ is over, according to a new BBC report which debunks the widely accepted ‘1% rule’ of the Internet, which asserts that just 1% of users create content and 10% engage with them, while the rest of the world sits back and watches.
As Facebook ads grow in popularity amongst big brands, are advertisers getting better exposure for their money than they would on other mediums? This infographic from the Wall Street Journal takes a look at what money invested in a facebook Sponsored Story could buy you instead…
Last month, Facebook announced the $1 billion acquisition of photo sharing app Instagram. This is a landmark deal for the acquisition of an app but Instagram became the 10th most visited social network in the UK in March 2012, showing the increasing appetite for photo sharing online.
Last month, Procter & Gamble embarked on the company’s biggest campaign in its 174 year history, using its Olympic sponsor status to push an emotive message celebrating mothers worldwide (a key demographic for the FMCG brand). See below why it’s our video viral of the week…
Last month, Procter & Gamble embarked on the company’s biggest campaign in its 174 year history, using its Olympic sponsor status to push an emotive message celebrating mothers worldwide (a key demographic for the FMCG brand). See below why it’s our video viral of the week…
The affiliate marketing sector has had it tough in the past few years, but with the rise of social recommendations, they may have a new army of allies in their quest to drive consumers onto their commission-paying sites. Dan Pearce, director of Have You Seen, looks at how affiliate marketers need to adapt to these … [Read more…]
The co-founder of Russia’s Yandex search engine has claimed Google is ‘semi-open’, criticising its Android smartphone platform and Chrome web browser.