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digital marketing

Hiscox revamps UK website with more personal experience

July 20, 2017

Specialist insurer Hiscox has launched a new UK website – designed and built by Amaze, the leading digital marketing, technology and commerce agency, in partnership with Drupal specialists CTI Digital.

Ads, Content content, digital marketing, global, marketing, technology

Marketers held back by ‘IT complexity’

July 12, 2017

Organisations are encountering digital performance problems once every five days, which means they are losing valuable time engaging with consumers, according to new research.

Ads, News Australia, digital marketing, France, Germany, marketing

White paper: How to future-proof your business against the new, agile kids on the block

July 12, 2017

With challenger brands such as Netflix and Airbnb shaking up the marketplace, a new paper from Amaze explores why disruption occurs, how challenger brands are harnessing it to their advantage and the steps businesses need to take to succeed in the future.

Ads, E-commerce, News brands, digital marketing, global, marketing, technology

Top digital marketing tips: The business pitfalls of being a digital dinosaur

June 30, 2017

Keren Lerner, Founder and Managing Director of Top Left Design explains why business owners need to engage in modern marketing tools in order to keep up with the fast-paced business world.

Ads, Content, Social content, digital marketing, Google, local, marketing

Social media hacks for SMEs: Tips for the 5 big social networks

June 22, 2017

Each social media channel comes with its own challenges. With this in mind, Hiscox has complied some handy hacks for the main social media channels; Facebook, Twitter, Instagram, Pinterest and LinkedIn.

Social digital marketing, Facebook, infographic, marketing, media

Dune London boosts revenue with customer-created content on product pages

June 21, 2017

Dune London is introducing user generated content (UGC) on its product detail pages to inspire customers during the shopping journey, and has reported an 82% increase in sales where UGC played a part in the transaction over a two week period since the feature went live. The shoe retailer has partnered with marketing technology company … [Read more…]

Ads, E-commerce, Social content, digital marketing, ecommerce, email, Facebook

Path to purchase: New study shows how brands can “beat Amazon at its own game”

June 21, 2017

Ecommerce businesses could add as much as 6% to their revenues, representing tens of billions of dollars globally, by focusing on the most effective optimization and personalization techniques, according to new research.

Ads, E-commerce advertising, Amazon, brands, digital marketing, ecommerce

Social media politics turns sour: #DeleteGate

June 7, 2017

Political campaigning in the UK general election sunk to new depths as Conservative MPs were caught today deleting social media comments from their own residents.

News, Regulation, Social advertising, brands, digital marketing, Europe, Facebook

The Tangled Web: Which brands are connected online? [Interactive Infographic]

June 6, 2017

Google owns Uber. Microsoft owns LinkedIn and Nokia. The web is an highly connected place with tangled relationships. Digital marketing firm Hallam Internet has created an interactive infographic to show the surprising connections between some of the most popular brands around- many of which they use on a daily basis.

Ads, Content, News brands, digital marketing, eBay, Google, infographic

Guest comment: Will it be the social media wot wins it?

May 31, 2017

Despite the money thrown at it, analysis soon after the last general election suggested social media was merely an “echo chamber” for further extolling views, rather than challenging them. Can this really still be the case, asks Ben Harrington, Managing Director of BlueSocial?

Ads, Content, Mobile, News, Social advertising, brands, demographics, digital marketing, Facebook
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