Each social media channel comes with its own challenges. With this in mind, Hiscox has complied some handy hacks for the main social media channels; Facebook, Twitter, Instagram, Pinterest and LinkedIn.
The infographic summarises the best ways to use social for small businesses in an easily digestible way, please feel free to use this in any stories on social media you might have coming up.
Too often, small business owners engage in social media activity with little thought to strategy. Who do you want to interact with, and what do you want to achieve?
These digital marketing guides gather advice from industry experts on how to choose the right social media platforms for your SME, and how to make each one work for you.
Every week, Hiscox will release a new guide, talking you through the ins-and-outs of how SMEs can succeed on platforms such as Facebook, Twitter and YouTube.
For more information, see their introduction to their Digital Marketing Guides: https://www.hiscox.co.uk/business-blog/introducing-digital-marketing-guides-for-smes/