brands
UK has second largest smart home market in Europe
The UK smart home market was worth £900m in 2017, making it the second largest market in Europe, according to new research.
Brexit and the UK consumer: How will it change marketing?
As debate rages over what kind of Brexit the UK faces, consumers are increasingly polarised over the impact on the economy and society — and how that impacts the marketing industry.
iotec buys native advertising startup Platform360
Digital media consultants iotec has bought Platform360, which will become iotec Native Limited, joins as a key component in iotec’s mission to increase transparency, quality and trust in the digital media supply chain – and builds on the success of iotec’s existing programmatic display, mobile and video offering.