M&S debuts digital lab to boost mobile sales
Marks & Spencer has launched a ‘Digital Lab’ in a bid to develop an ‘omni-channel’ service across its stores, web and mobile.
Marks & Spencer has launched a ‘Digital Lab’ in a bid to develop an ‘omni-channel’ service across its stores, web and mobile.
Marks & Spencer has launched a ‘Digital Lab’ in a bid to develop an ‘omni-channel’ service across its stores, web and mobile.
Japan’s social media landscape is diverse and fragmented, with many big players battling for dominance (and working together). Facebook and Twitter are popular, but local players Mixi and Gree also have lasting appeal across Japan, while mobile and social gaming sites are also hugely popular. We look at the top 6 social networks in Japan.
Advertising.com Group has officially been renamed AOL Networks, after being bought by the internet media giant back in 2004.
Senior brand marketers are bullish about the prospects for email marketing budgets, with the majority predicting a rise in expenditure in 2013, new research published by the Direct Marketing Association (DMA) reveals.
Apple’s revenue may have missed expectations as sales of the iPhone reportedly disappointed. However, data from leading independent digital marketing agency, Greenlight, shows no slump in the number of online searches pertaining to iPhones, in the lead up to Christmas.
Media firm Shazam has opened a new office in Australia to support Shazam for TV advertising.
Affiliate marketing is generating £11 in sales for every pound spent for brands, according to a new report from the IAB.
Affiliate marketing is generating £11 in sales for every pound spent for brands, according to a new report from the IAB.
Consumer co-creation platform eYeka has launch PULSE, an online tool that lets consumers suggest new marketing or product ideas to brands in no more than 140 characters.