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Facebook beats revenue estimates despite data scandals

April 25, 2019
Facebook beats forecasts on Q4 growth, but warns on ‘significant uncertaintly’
Facebook beats forecasts on Q4 growth, but warns on ‘significant uncertaintly’

Facebook has exceeded revenue expectations and matched estimates for its daily active user growth.

Ads, Content, Social advertising, Android, apps, brands, digital marketing

Rise of ‘Anxiety Economy’ leading to new consume trends- report

April 25, 2019

A combination of climate change, financial insecurity, Brexit, escalating international tensions and lack of social interaction is creating an anxiety time bomb across the globe, according to new research.

Ads, News apps, brands, Entertainment, media, security

Urban Airship rebrands as just ‘Airship’: expands beyond ‘push’ mobile marketing

April 18, 2019

Urban Airship, one of the pioneers of mobile push notification marketing, is rebranding under the name Airship to reflect its expansion into wider customer engagement marketing.

Ads, Content, Mobile apps, BBC, brands, email, marketing

Ecommerce trends: Nearly 80% of people use shopping apps at home

April 15, 2019

People use ecommerce apps to increase the convenience and value of their shopping experience. Mass merchant (81%) and pure online retailer apps (77%) from stores like Target, WalMart, and Amazon are the most popular types of shopping apps, according to a new survey.

E-commerce, Mobile Amazon, analytics, apps, ecommerce, Privacy

Who’s tracking you? New tool shows what popular sites know about users

April 11, 2019

Tinder continues to track your location when the app is not in use, while Facebook and Instagram not only track your location but also save your home address and most commonly visited locations, according to a new study.

Ads, Content, News, Regulation Amazon, Apple, apps, Facebook, Google

Dropbox deepens Google integrations

April 11, 2019

Dropbox is deepening its integration with Google launching a new feature enabling business customers to work with Google docs, Sheets, and Slides all without ever leaving Dropbox.

Ads, Content, Search apps, Google

Gameloft picks PubMatic for programmatic in-app ads

April 10, 2019

Mobile games developer Gameloft is working with Pubmatic to run in-app advertising across its roster of titles.

Ads, Content, Mobile, News advertising, apps, brands, games, global

Snapchat unveils gaming and AR platform

April 8, 2019

Snapchat has launched a multiplayer video game service, alongside a new AR utility platform, as the chat app looks to expand amid growing competition from larger rival Instagram.

Ads, Content, Mobile, News, Social apps, content, ecommerce, Entertainment, Facebook

Online dating trends: Men outnumber women on Tinder by 9 to 1 ( while Grinder wins for age diversity)

April 5, 2019

Men outnumber women on Tinder by almost nine to one, while even “female-friendly” apps like Bumble have fewer than 20% of Bumble users, according to new research.

Ads, Content, Mobile, News, Social apps, Europe, France, Italy, marketing

Snapchat forecast to lose users for the first time as redesign takes toll

April 4, 2019

For the first time since its inception, Snapchat’s user base will begin to decline in 2019, according to eMarketer’s latest UK social usage forecast.

Mobile, News, Social agencies, apps, demographics, government, media
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