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Amazon

Amazon planning augmented reality furniture stores?

March 29, 2017

Amazon is exploring the possibility of appliance and furniture stores, as well as using AR and VR to help customers visualise what it would look like in their homes.

E-commerce Amazon, retail, technology, UK

Tech-savvy generation demands the high street to up its game

March 28, 2017

Bricks and mortar stores have to do more to satisfy tech savvy shoppers and improve the in-store experience, according to new research.

E-commerce, Mobile Amazon, apps, retail, technology, UK

Higher or Lower? New voice-based Alexa game helps brands advertise on Amazon Echo

March 20, 2017

A chart-topping game that’s been sweeping the globe has been launched for the Amazon Echo and now boasts voice assistant Alexa as its game host.

Ads, Mobile Amazon, apps, brands, Google, music

TV accounts for 94% of ads viewed in UK (but less for youngsters)

March 15, 2017
Most loved brands in the UK: Everyone loves Netflix (except Gen Z)
Most loved brands in the UK: Everyone loves Netflix (except Gen Z)

TV accounted for 93.8% of video ads viewed in the UK in 2016, representing 18 minutes and 53 seconds a day watching commercials, according to new research.

Ads, Content, Video advertising, Amazon, comScore, content, Facebook

Netflix subscribers overtake DVR users in US

March 10, 2017
Most loved brands in the UK: Everyone loves Netflix (except Gen Z)
Most loved brands in the UK: Everyone loves Netflix (except Gen Z)

More US households now have the Netflix streaming service than a digital video recorder, according to a recent study.

Content, E-commerce, Video Amazon, video

The quicker, safer and more immersive future of mobile commerce

March 6, 2017

On the back of Alibaba’s $2.6bn bid to acquire Chinese mall operator, Intime, Saima Alibhai at Bronto Software looks at the current state of mobile commerce in the UK and what the next stage of mobile commerce and innovation will bring for consumers.

Mobile Amazon, analytics, Android, Apple, ecommerce

Top 10 trends at Mobile World Congress 2017: 5G, IoT and robots

March 6, 2017

Mobile World Congress has become one of the biggest tech events in the digital calendar, and this year was even bigger, with robots, AI and old school Nokia’s stealing the show.

Ads, Content, Mobile, News, Video Amazon, Android, Apple, content, games

Oscars 2017: Most viewed trailers on YouTube

February 24, 2017

Ahead of Sunday’s show, YouTube has created a special-edition YouTube Movie Trailers Leaderboard which ranks the top performing Best Picture nominee trailers, including both studio channels and popular aggregators.

Content, Video Amazon, content, media, music, UK

Top tips for marketers looking to score with seasonal marketing

February 23, 2017

Håkan Thyr, Director, Strategic partnerships, EMEA at ChannelAdvisor, offers some top tips for online marketers looking for extra visibility during peak seasons.

E-commerce, Mobile, Search, Social Amazon, analytics, brands, Christmas, eBay

Google Assistant takes on Amazon Echo with shopping tools

February 20, 2017

Google has added shopping functionality to its smart speaker Google Assistant, as it looks to take on the popularity of Amazon Echo.

Uncategorized Amazon, apps, Google
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