Most UK retailers now using social media to engage customers
92% of the UK’s top 50 retailers are now active across social media platforms as they seek new ways to enhance sales, according to new research.
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Baidu debuts virtual assistant to take on Google Now
Baidiu has launched ‘ Duer’, the first Chinese voice assistant to go against Siri, Cortana, and Google Now.
Mail Online digital ad growth slows from 49% to 16%
Mail Online’s digital advertising grew 16% in the last 11 months ending August 2015, marking a significant drop on the same period last year for one of the world’s biggest online publications.
Facebook launches 360 video with Star Wars exclusive
Facebook is to post an exclusive 360-degree Star Wars clip, as the social network looks to ramp up its virtual reality content ahead of the commercial launch if its Oculus Rift device.
‘YouTube Red’: The new name for Google’s paid music video service?
YouTube could be about to rebrand its paid-for music video service under the name ‘YouTube Red’, according to a new report.
Amazon strikes back at Android with ‘Underground’ shopping app
Amazon has launched a new shopping app on Android called Underground, which is a collection all of the free apps offered throughout the Amazon Appstore.
Rugby World Cup app: Learning from the design mistakes of FIFA
With the Rugby World Cup in full swing, how are the official app and website faring? New research suggests lessons have been learned from design flaws in last years FIFA football World Cup app.
Why Nescafe ditched its website for Tumblr
Nescafé’s recent decision to convert all of its international and local websites to Tumblr blogs is a bold move but it does come with some benefit, new research suggests.
Unilever proves social buzz really does drive sales
Positive mentions in social media really do directly result in more sales, according to research by Unilever, despite previous evidence to the contrary.
Google ‘charges advertisers for fake YouTube views’
Google has been accused of charging AdWords advertisers for YouTube clicks even when its own systems have correctly identified the viewer as a bot, according to new research.