Facebook Messenger adds Dropbox sharing and Salesforce data
Facebook has bolstered features within its messenger chat apps, integrating with Dropbox and Salesforce.
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The new fiver: Bank of England creates website to promote plastic banknotes
Digital agency Cyber-Duck is creating a website for the new £5 polymer (plastic) banknote for the Bank of England.
Millward Brown debuts ad copy-testing solution for B2B marketers
Media consultancy Millward Brown has launched a new version of its Link ad copy-testing solution, which is tailored specifically to business-to-business campaigns.
Former AOL and WPP executive Brian Fitzpatrick joins Smartology board
Contextual digital advertising company Smartology has appointed Brian Fitzpatrick as a non-executive board director as it embarks on the next phase of its growth plan.
Facebook opens Instant Articles to all publishers
Facebook has made its Instant Articles platform available to any publishers looking to take advantage of the faster loading mobile format.
New EU laws: Massive £15m fines for mishandling consumer data
The European Parliament has voted on the biggest shake-up of data protection laws for 20 years, promising bigger fines for companies that fail to look after consumer’s data.
IPA Bellwether: UK marketing budgets rise (but confidence falls)
IPA’s Bellwether report indicates that UK marketing budgets have risen in the first quarter of 2016 but their financial confidence had plummeted due to the uncertainty over Brexit.
Video viral of the week: Adobe parodies pop-up ads in ‘Snakebite’ campaign
Adobe has launched a new video ad aimed at marketers and brands, which plays on the high profile ad blocking industry debate. See why it’s our video viral of the week below…
Top 8 social media trends in 2016 [INFOGRAPHIC]
With rise of chat apps and live video, the social media landscape is changing at a rapid rate. This new infographic identifies 8 key trends to watch out for in 2016.
Custom apps: Are they right for your organisation?
The anytime, anywhere nature of the mobile workforce has changed how organisations share information, communicate and collaborate. Apps are being embraced as tools to create greater efficiencies and improve productivity. Andrew LeCates, Director, Solutions Consulting at FileMaker, weights the difference between custom and tailored apps.