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Mobile data roaming charges feeling unfair? The European Commission agrees

April 4, 2011

Only a few weeks ago we predicted that after hitting out at mobile phone network operators over inflated call charges, The Commission would turn its attention to their exorbitant data pricing across Europe. And that’s exactly what Neelie Kroes – the EU’s ‘digital agenda commissioner’ – is issuing warnings about. The industry has “not given … [Read more…]

Uncategorized Europe, Microsoft, retail, UK

Txtlocal allow customers to design mobile websites for free

April 4, 2011

Txtlocal have launched a new product that enables users to build and execute websites specifically built for the small screens of mobile phones. The ‘Mobile Web’ product can be used alongside conventional mobile messaging, and for the first time ever Txtlocal are offering it to customers to build themselves at no cost.

Uncategorized content, email, images, local, marketing

Google takes on Facebook ‘likes’ with ‘+1’ social tag

April 1, 2011

With Facebook evolving into a major rival, Google is meeting the challenge by building its own social network centered on its lucrative search business.

Search, Uncategorized content, Facebook, Google, Twitter

Microsoft expands into ad exchange arena

April 1, 2011

Microsoft has finally taken a major step into the burgeoning ad exchange space—a space where rival Google has a head start.

Uncategorized advertising, agencies, Google, marketing, Microsoft

Google's April Fools' jokes: The life of an autocompleter; Gmail motion and Youtube 1911

April 1, 2011

Google has continued its tradition of April Fools’ jokes, which this year includes a documentary on the life of an ‘autocompleter’, a motion controlled Gmail system and a look back at the top YouTube viral videos of 1911.

Search, Uncategorized, Video email, Google, technology

Google’s April Fools’ jokes: The life of an autocompleter; Gmail motion and Youtube 1911

April 1, 2011

Google has continued its tradition of April Fools’ jokes, which this year includes a documentary on the life of an ‘autocompleter’, a motion controlled Gmail system and a look back at the top YouTube viral videos of 1911.

Search, Uncategorized, Video email, Google, technology

Top 20 conversion tips: How to optimise your conversion path

April 1, 2011

So you’ve done all the hard work with SEO and all the marketing ideas to get your target audience to your web-site, now you want to ensure that their visit converts into the purpose of the site (sale, registration, download etc.). This is where optimising the conversion path your visitor has to take to reach … [Read more…]

Uncategorized content, email, marketing, media, Privacy

David Cameron backs Orange volunteering mobile app

April 1, 2011

Orange has launched a mobile volunteering iPhone app, backed by Prime Minister David Cameron as part of his ‘Big Society’ initiative.

Uncategorized Apple, apps, music, technology, UK

Guardian newspaper: Repositioning as global liberal news provider accelerates

April 1, 2011

The Guardian’s bullish push into the US market accelerates as editor Alan Rusbridger announces a New York-based initiative that will be ‘significantly larger than anything we’ve done in the states before’. ”Newspapers have been fighting to find their role in the online world since The Daily Telegraph first launched online in 1994, but The Guardian … [Read more…]

Uncategorized global, technology, Yahoo

US web video growth: Massive increases in viewing time

April 1, 2011

It’s official video has crossed its tipping point – and not the ubiquitous viral YouTube video clips, but long form TV-style content. Latest online video viewing data from Nielsen show US online video use leaping 45% year on year as people switch from TV screens to laptop screens. But if you looked just at the … [Read more…]

Uncategorized, Video content, YouTube
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