Adobe buys digital ad buying platform Efficient Frontier
Adobe is has bought Efficient Frontier for an undisclosed sum, as the firm looks to boost advertising services.
Adobe is has bought Efficient Frontier for an undisclosed sum, as the firm looks to boost advertising services.
Facebook is reportedly planning an initial public offering next year that will value the social network at more than $100bn.
WordPress has launched a contextual ad scheme, as the popular publishing platform looks to take on Google’s AdSense.
The European Commission said it expects to rule on Google’s planned $12.5bn acquisition of Motorola Mobility by January 10 after the search giant submitted an application for regulatory clearance.
Silver Lake, a private-equity firm, is working with Microsoft Corp. to bid for a minority stake in Yahoo!, according to a news report.
As mobile commerce reaches a new level of maturity, consumers are increasingly using portable devices to engage with brands, find information and make purchases.
As mobile commerce reaches a new level of maturity, consumers are increasingly using portable devices to engage with brands, find information and make purchases.
Yandex has become the default search engine on Windows Phone-based handsets in Russia.
The song ‘Kolaveri Di’ from Indian actor Dhanush’s upcoming movie 3 has become one of the internet viral sensations of the year.
Google has launched a TV commercial for Google+, emphasising the social network’s ‘circles’ tool allowing users to share info with select groups, and not everyone on their friend lists.