Tablet ownership in Western Europe is set to quadruple in the next five years as the percentage of online consumers to own a tablet increases from 14% in 2012 to 55% in 2017, according to new research.
UK confidence in social shopping is up 11%, with a third of Brits confessing they’ve recommended a product on social media, according to a new study.
This year at MWC we are seeing the market being shaken up with the emergence of new connected and converged devices, giving rise to a shift that Olof Schybergson, CEO of service design consultancy, Fjord calls ‘the new complexity.’
Interflora has disappeared from the front page of Google’s natural search results, fuelling speculation that the florist has breached the search engine’s guidelines.
Interflora has disappeared from the front page of Google’s natural search results, fuelling speculation that the florist has breached the search engine’s guidelines.
Streaming services such as Spotify and YouTube have given the UK industry its first increase in profits recorded in 15 years, according to new reports.
Ford has struck a deal with Spotify that will see the car maker bring streaming music to its dashboard radios.
Gaming has evolved from a ‘nerdy’ pastime into mainstream culture, from apps and consoles to Foursquare and augmented reality. In turn, brands are wising up to the deep engagement gaming can bring over video, display or text-based ads. This white paper from Say Media looks at the opportunities of ‘gamification’ and looks at 3 brands … [Read more…]
Consumer willingness to share information with brands has rocketed in the past 18 months, according to new research from the DMA.
Payment options continue to expand as mobile access becomes globally more widespread, and consumers in most markets prefer pre-paid plans over contracted service, according to an analysis by Nielsen. In fact, the U.S. is one of the few markets where contract plans are more prevalent.